G. David Dodd

B2B business/marketing strategist, author, and marketing content creator

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Published Content

86
business2community.com
Article
The Hierarchy of B2B Customer Experience Needs
September, 26 2018
business2community.com
Article
Revenue Growth is Best Pursued Indirectly
August, 23 2018
business2community.com
Article
It’s Time to Think Differently About Content Marketing
July, 11 2018
business2community.com
Article
Closing the Customer Experience Gap
July, 8 2018
business2community.com
Article
How Distrust Can Undermine Content Marketing
July, 25 2017
business2community.com
Article
How to Solve the “Dry Well” Challenge of Content Marketing
June, 6 2017
business2community.com
Article
Don’t “Go All In” on In-Market Buyers
January, 24 2017
business2community.com
Article
Beware of Bad “Research-Based” Conclusions
December, 8 2016
business2community.com
Article
Beware of the Dark Side of Marketing Performance Measurement
November, 21 2016
business2community.com
Article
It’s Time to Unleash Your Content
October, 24 2016
business2community.com
Article
Keys to Effective Thought Leadership Content
October, 10 2016
business2community.com
Article
Why You Need to Understand More Than the “Buying Process”
September, 30 2016
business2community.com
Article
Can You Really Scale Account Based Marketing?
August, 8 2016
business2community.com
Article
Content Personalization Finally Crosses the Chasm
July, 25 2016
business2community.com
Article
The Art and Science of Selecting ABM Target Accounts
July, 11 2016
business2community.com
Article
The Most Compelling Reason to Use Account-Based Marketing
March, 7 2016
business2community.com
Article
Why Your View Of Data-Driven Marketing Is Probably Too Narrow
January, 5 2016
business2community.com
Article
What’s Old and New in Account-Based Marketing
November, 16 2015
business2community.com
Article
New Research on B2B Content Marketing Trends and Practices
September, 28 2015
business2community.com
Article
There’s No Such Thing As “No Decision”
September, 21 2015
business2community.com
Article
It’s Time to Focus on Content Marketing Efficiency
September, 14 2015
business2community.com
Article
Is Your Company Ready for “Micro-Moments” of Marketing?
August, 24 2015
business2community.com
Article
How to Combat the Status Quo Bias
July, 20 2015
business2community.com
Article
B2B Buyers Say Interactive Content Is More Effective
July, 13 2015
business2community.com
Article
The Continuing Power of Traditional Marketing
July, 6 2015
business2community.com
Article
Why Customer Success Content Is Critical
June, 14 2015
business2community.com
Article
New Research on Website Content and Social Media Impact
June, 8 2015
business2community.com
Article
Why B2B Marketers Should Focus More On Existing Customers
June, 1 2015
business2community.com
Article
Why Marketing-Sales “Alignment” Is No Longer Enough
May, 27 2015
business2community.com
Article
How Millennial B2B Buyers Make Purchase Decisions
May, 17 2015
business2community.com
Article
Will Technology Soon Turn Sales Reps Into Marketers?
April, 26 2015
business2community.com
Article
How to Use Framing to Make Marketing Content More Persuasive
April, 15 2015
business2community.com
Article
Why “Content Marketing” Is The Wrong Thing To Measure
April, 7 2015
business2community.com
Article
How to Create Content “Astronomically”
March, 31 2015
business2community.com
Article
Why “Easy” Content is More Persuasive
March, 24 2015
business2community.com
Article
A Sobering View of Content Marketing Effectiveness
March, 17 2015
business2community.com
Article
Why You Need Marketing Content for Two Ways of Thinking
March, 10 2015
business2community.com
Article
Where B2B and B2C Marketers Agree and Disagree
March, 4 2015
business2community.com
Article
Why Human Psychology Remains Critical to Successful Marketing
February, 24 2015
business2community.com
Article
Why You Need Marketing Content That Builds Certainty
February, 18 2015
business2community.com
Article
Why You Need Both the 4A’s and the 4P’s for Effective Marketing
February, 10 2015
business2community.com
Article
In Content Marketing, Substance Matters More Than Format
February, 10 2015
business2community.com
Article
Are the 4P’s Still Relevant for Today’s Marketers?
January, 28 2015
business2community.com
Article
A Cornucopia of B2B Marketing Predictions for 2015
January, 21 2015
business2community.com
Article
2015 Marketing Budget Trends by Channel
January, 13 2015
business2community.com
Article
What High-Performing Marketers are Planning for 2015
January, 6 2015
business2community.com
Article
Why Print Marketing is Still Vital for Some Companies
December, 30 2014
business2community.com
Article
Do Inbound Leads Cost Less? Maybe.
December, 17 2014
business2community.com
Article
What Makes a Lead Really Sales Ready?
December, 2 2014
business2community.com
Article
B2B Marketers Identify the “Best” Lead Generation Techniques
November, 26 2014
Authorship Stats
1Sites86Projects45,381Words
About
G. David Dodd is a writer who has produced content for business2community.com
Key Phrases
Content Marketing, B 2 B Companies, Buying Process, Demand Generation, Potential Buyers, B 2 B Marketing, B 2 B Marketers, Marketing Content, Content Resources, Business Buyers
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