Ginny Marvin

Editor-in-Chief @sengineland @marketingland @martech_today and write about digital marketing & paid media

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Published Content

1694
marketingland.com
Article
Amazon adds customer acquisition metrics for display, video, Sponsored Brands campaigns
January, 22 2019
searchengineland.com
Article
Bing Ads will serve all Yahoo search ads in new Microsoft-Verizon Media deal
January, 17 2019
searchengineland.com
Article
Ad testing in a multi-format world of responsive search ads, three headlines and more
January, 17 2019
searchengineland.com
Article
Bing Ads launches page feeds for easier Dynamic Search Ads management
January, 16 2019
marketingland.com
Article
Amazon enables dynamic bidding, bid adjustments for Sponsored Products ads
January, 15 2019
searchengineland.com
Article
Sitelinks tip: Set your sitelink descriptions or Google, Bing Ads can do it dynamically
January, 11 2019
marketingland.com
Article
Google Chrome’s filtering of ‘annoying’ ads will apply to sites worldwide starting in July
January, 9 2019
marketingland.com
Article
Amazon adopts MRC viewability standard for conversion attribution
January, 4 2019
searchengineland.com
Article
What makes people click on search ads?
January, 2 2019
marketingland.com
Article
What Amazon Advertising’s big 2018 advancements will mean for 2019
December, 28 2018
searchengineland.com
Article
PPC 2018: These changes will have the biggest impact on advertisers in 2019
December, 26 2018
martechtoday.com
Article
Merkle launches bidding platform tailored for Amazon sponsored brand ads
December, 20 2018
marketingland.com
Article
NYT report on Facebook’s data deals won’t sway advertisers, say media buyers
December, 19 2018
marketingland.com
Article
3 prospecting features for Google Display campaigns
December, 18 2018
marketingland.com
Article
YouTube ad campaigns target ‘TV screens’ by default, coming to AdWords API in Jan.
December, 18 2018
marketingland.com
Article
Google adds pay for conversions bidding in Display campaigns
December, 14 2018
searchengineland.com
Article
Google Shopping expands to India in English and Hindi
December, 13 2018
marketingland.com
Article
Marketing Day: Facebook video Ad Breaks expand, YouTube intros call-to-action ad extension, more
December, 13 2018
marketingland.com
Article
YouTube sunsetting call-to-action overlays in favor of new ad extension
December, 13 2018
searchengineland.com
Article
Exact match? Our contest to rename it for Google is sealed with an -ish
December, 12 2018
marketingland.com
Article
Hulu launches new private marketplace for its OTT ad inventory
December, 11 2018
searchengineland.com
Article
Google Analytics admin emails sent to Search Console users in latest bug
December, 7 2018
searchengineland.com
Article
Google rolling out more features for responsive search ads, adding 10 languages
December, 6 2018
searchengineland.com
Article
Vote for the final winner in our “exact match” naming contest
December, 5 2018
marketingland.com
Article
AdStage launches Join to automatically unify campaign, analytics, sales data in one dashboard
December, 4 2018
searchengineland.com
Article
Local Services by Google expands beyond US into Canada
December, 4 2018
marketingland.com
Article
AdStage launches Join to automatically unify campaign, analytics, sales data in one dashboard
December, 3 2018
searchengineland.com
Article
Cyber Monday dominated Black Friday in paid search spend, but AOV lagged
November, 29 2018
marketingland.com
Article
Facebook Ads Manager problems affecting many advertisers, days ahead of Black Friday
November, 20 2018
searchengineland.com
Article
Google Ads showing Black Friday click, impression share trends in Overviews
November, 19 2018
searchengineland.com
Article
Cast your vote: Let’s give ‘exact match’ real meaning with a new name
November, 19 2018
searchengineland.com
Article
Google releases Target Impression Share, its latest Smart Bidding strategy
November, 16 2018
searchengineland.com
Article
Bing Ads now supports 3rd headline, 2nd description in text ads
November, 15 2018
searchengineland.com
Article
Help us understand how digital agencies are evolving: Take our survey
November, 15 2018
marketingland.com
Article
Help us understand how digital agencies are evolving: Take our survey
November, 15 2018
searchengineland.com
Article
Google launches special Black Friday, Cyber Monday deals ad unit
November, 15 2018
searchengineland.com
Article
Bing Ads’ Competition Tab offers new insights, recommendations
November, 14 2018
marketingland.com
Article
AMP Story Ads come out of beta with Google Ad Manager support for direct sold ads
November, 14 2018
searchengineland.com
Article
With Google’s exact match change rolled out, here’s what advertisers are seeing
November, 13 2018
searchengineland.com
Article
Google now shows Seller Ratings by country, changes eligibility requirements
November, 9 2018
searchengineland.com
Article
Google testing YouTube movie trailer videos in ads on Google.com
November, 8 2018
searchengineland.com
Article
Bing Ads Scripts are rolling out in beta
November, 7 2018
searchengineland.com
Article
Bing Ads launches Performance Targets to track goals across campaign groups
November, 6 2018
searchengineland.com
Article
Google Ads intros new ad position metrics
November, 6 2018
marketingland.com
Article
Jet.com lures Nike and Bonobos, launches custom brand ‘shops’ on the marketplace
November, 2 2018
searchengineland.com
Article
Bing Ads launches the ability to create recurring IOs
October, 31 2018
searchengineland.com
Article
Now you can segment Google Ads store visits by ‘new vs. returning’ visitors
October, 30 2018
marketingland.com
Article
AdSense users will have to submit all new sites for verification
October, 30 2018
searchengineland.com
Article
Expert testing strategies for both low and high volume PPC accounts
October, 29 2018
searchengineland.com
Article
Tips to be more productive in Google Ads, Bing Ads interfaces
October, 28 2018
Authorship Stats
3Sites1,694Projects586,998Words
About
Ginny Marvin is a writer who has produced content for martechtoday.com, searchengineland.com, and marketingland.com
Key Phrases
Bing Ads, Door Media, Google Ads, Search Ads, Exact Match, Amazon Advertising, Text Ads, Search Marketing, Responsive Search, Daily Recaps
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