Grant Martin 😐

Traveler, scientist, writer. VP Marketing at Fat Shark. Skift Business of Loyalty Editor, Forbes & Economist contributor. AKA Skinnyshark on the field.

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410
Google Finds Customer Service Beats Loyalty Programs
skift.comArticle
Google Finds Customer Service Beats Loyalty Programs
August, 16 2018
Marriott and Starwood Clean House Ahead of Combining Loyalty Programs
skift.comArticle
Marriott and Starwood Clean House Ahead of Combining Loyalty Programs
August, 14 2018
Hyatt Expands Loyalty Program to New Luxury Hotel Partners
skift.comArticle
Hyatt Expands Loyalty Program to New Luxury Hotel Partners
August, 7 2018
Air Canada Plans a Hostile Takeover of the Aeroplan Loyalty Program
skift.comArticle
Air Canada Plans a Hostile Takeover of the Aeroplan Loyalty Program
July, 31 2018
Walk a Few Miles and Earn Points: New Location-Based Loyalty Program Launches
skift.comArticle
Walk a Few Miles and Earn Points: New Location-Based Loyalty Program Launches
July, 24 2018
Aeroplan Prepares for Life After Air Canada
skift.comArticle
Aeroplan Prepares for Life After Air Canada
July, 24 2018
Aeroplan Announces New Loyalty Strategy After Air Canada Split
skift.comArticle
Aeroplan Announces New Loyalty Strategy After Air Canada Split
July, 20 2018
Flyers Brace for More Credit Card Pitches, This Time on United Flights
skift.comArticle
Flyers Brace for More Credit Card Pitches, This Time on United Flights
July, 17 2018
United Becomes Latest Airline to Deploy Flight Crews to Pitch Credit Cards
skift.comArticle
United Becomes Latest Airline to Deploy Flight Crews to Pitch Credit Cards
July, 11 2018
Accor Follows Marriott in Unifying Its Loyalty Program
skift.comArticle
Accor Follows Marriott in Unifying Its Loyalty Program
July, 10 2018
Why Priority Pass Is Expanding Into Restaurants and Mini-Suites
skift.comArticle
Why Priority Pass Is Expanding Into Restaurants and Mini-Suites
July, 3 2018
Hotel Credit Card Wars Heat Up as Hyatt Relaunches Its Chase Card
skift.comArticle
Hotel Credit Card Wars Heat Up as Hyatt Relaunches Its Chase Card
June, 28 2018
The Quick Descent of Surf Air
skift.comArticle
The Quick Descent of Surf Air
June, 26 2018
Priority Pass Shifts to Restaurants and Airport Suites as Demographics Change
skift.comArticle
Priority Pass Shifts to Restaurants and Airport Suites as Demographics Change
June, 25 2018
United Moves Up Its Plans for Premium Economy
skift.comArticle
United Moves Up Its Plans for Premium Economy
June, 19 2018
Hyatt's New Free Breakfast Option Requires Loyalty
skift.comArticle
Hyatt's New Free Breakfast Option Requires Loyalty
June, 12 2018
United's New Loyalty Boss Confirms Focus on Demand, Not Miles, Is Here to Stay
skift.comArticle
United's New Loyalty Boss Confirms Focus on Demand, Not Miles, Is Here to Stay
June, 5 2018
Delta's Investments Pay Off in Business Traveler Loyalty
skift.comArticle
Delta's Investments Pay Off in Business Traveler Loyalty
May, 8 2018
Starwood Preferred Guest Offers Extra Points for Mobile Check-Ins
skift.comArticle
Starwood Preferred Guest Offers Extra Points for Mobile Check-Ins
May, 4 2018
Marriott, Accor, Southwest and Virgin Australia Voted In as Top Loyalty Programs
skift.comArticle
Marriott, Accor, Southwest and Virgin Australia Voted In as Top Loyalty Programs
May, 1 2018
The Highest-Rated Loyalty Programs Around The World
skift.comArticle
The Highest-Rated Loyalty Programs Around The World
April, 27 2018
Marriott and Starwood Pull Off a Merged Loyalty Program That Makes Everyone Happy
skift.comArticle
Marriott and Starwood Pull Off a Merged Loyalty Program That Makes Everyone Happy
April, 24 2018
New Wyndham Branding Should Enhance Its Loyalty Proposition
skift.comArticle
New Wyndham Branding Should Enhance Its Loyalty Proposition
April, 17 2018
Air Canada Follows Delta With Segmented Economy Cabins
skift.comArticle
Air Canada Follows Delta With Segmented Economy Cabins
April, 10 2018
Air Canada Launches New Economy Fares to Compete With Low-Cost Carriers
skift.comArticle
Air Canada Launches New Economy Fares to Compete With Low-Cost Carriers
April, 5 2018
Hilton's Loyalty Upgrades Are Good News for Frequent Travelers
skift.comArticle
Hilton's Loyalty Upgrades Are Good News for Frequent Travelers
April, 3 2018
Hilton Boosts Its Loyalty Program With Elite Bonuses
skift.comArticle
Hilton Boosts Its Loyalty Program With Elite Bonuses
March, 30 2018
Besieged United CEO Looks to Move Beyond Apologies, Crises
skift.comArticle
Besieged United CEO Looks to Move Beyond Apologies, Crises
March, 27 2018
United's Premium Economy Domestic Expansion Should Learn From Polaris Mistakes
skift.comArticle
United's Premium Economy Domestic Expansion Should Learn From Polaris Mistakes
March, 20 2018
American Airlines Turns to Data to Manage AAdvantage Members
skift.comArticle
American Airlines Turns to Data to Manage AAdvantage Members
March, 13 2018
Radisson Hotel Group Now Makes It Easier to Get Elite Loyalty Status
skift.comArticle
Radisson Hotel Group Now Makes It Easier to Get Elite Loyalty Status
March, 9 2018
American Airlines Takes Basic Economy International
skift.comArticle
American Airlines Takes Basic Economy International
March, 6 2018
Mandarin Oriental's New Loyalty Program Has Tons of Perks But No Free Nights
skift.comArticle
Mandarin Oriental's New Loyalty Program Has Tons of Perks But No Free Nights
March, 2 2018
Airbnb Is Finally Taking Business Travelers Seriously
skift.comArticle
Airbnb Is Finally Taking Business Travelers Seriously
February, 27 2018
United Tries to Solve the Boarding Crush
skift.comArticle
United Tries to Solve the Boarding Crush
February, 13 2018
What to Expect From Air Canada's New Loyalty Program
skift.comArticle
What to Expect From Air Canada's New Loyalty Program
February, 6 2018
American and Alaska Are Giving Away Elite Status β€” Business of Loyalty
skift.comArticle
American and Alaska Are Giving Away Elite Status β€” Business of Loyalty
January, 23 2018
British Airways Finally Improves Its Catering β€” Business of Loyalty
skift.comArticle
British Airways Finally Improves Its Catering β€” Business of Loyalty
January, 16 2018
How Asian Airline Alliances Could Change in 2018 β€” Business of Loyalty
skift.comArticle
How Asian Airline Alliances Could Change in 2018 β€” Business of Loyalty
January, 9 2018
Lufthansa Joins EU Carriers in Adopting Spend-Based Loyalty Program β€” Business of Loyalty
skift.comArticle
Lufthansa Joins EU Carriers in Adopting Spend-Based Loyalty Program β€” Business of Loyalty
December, 19 2017
Luggage Fees Go Transatlantic β€” Business of Loyalty
skift.comArticle
Luggage Fees Go Transatlantic β€” Business of Loyalty
December, 12 2017
Air Canada Adds Free Wi-Fi for Elite Travelers β€” Business of Loyalty
skift.comArticle
Air Canada Adds Free Wi-Fi for Elite Travelers β€” Business of Loyalty
December, 5 2017
Delta Brings Back Complimentary Upgrades for Frequent Flyers β€” Business of Loyalty
skift.comArticle
Delta Brings Back Complimentary Upgrades for Frequent Flyers β€” Business of Loyalty
November, 28 2017
Chase Introduces New Travel Perks for Credit Card Holders β€” Business of Loyalty
skift.comArticle
Chase Introduces New Travel Perks for Credit Card Holders β€” Business of Loyalty
November, 21 2017
Cathay Pacific Bucks the Trend in Rewards Boost β€” Business of Loyalty
skift.comArticle
Cathay Pacific Bucks the Trend in Rewards Boost β€” Business of Loyalty
November, 14 2017
Air France-KLM Move to a Spend-Based Loyalty Program In 2018
skift.comArticle
Air France-KLM Move to a Spend-Based Loyalty Program In 2018
November, 8 2017
A Hiring at World of Hyatt Portends Big Changes Ahead β€” Business of Loyalty
skift.comArticle
A Hiring at World of Hyatt Portends Big Changes Ahead β€” Business of Loyalty
November, 7 2017
British Airways Hints at Disrupting Its Loyalty Program in 2018
skift.comArticle
British Airways Hints at Disrupting Its Loyalty Program in 2018
November, 6 2017
Marriott Rewards Debuts Tool to Preload Points Balances When Shopping at Retail Sites
skift.comArticle
Marriott Rewards Debuts Tool to Preload Points Balances When Shopping at Retail Sites
November, 1 2017
Business of Loyalty: United Airlines Appoints a New Head of Loyalty
skift.comArticle
Business of Loyalty: United Airlines Appoints a New Head of Loyalty
October, 31 2017
Authorship Stats
2Sites410Projects254,620Words
About
Grant Martin 😐 is a writer who has produced content for forbes.com and skift.com
Key Phrases
Loyalty Program, American Airlines, Business Traveler, New York, Skift Business, Virgin America, United Airlines, Business Travelers, Loyalty Programs, Elite Status
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