Michele Linn

Marketer. Speaker. Blogger. Former head of editorial @cmicontent. Believer in original research that combines compelling story + data + strategy

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Published Content

138
contentmarketinginstitute.com
Article
How to Explain Content Marketing to Anyone [Fresh Examples]
September, 4 2018
contentmarketinginstitute.com
Article
How to Plan a Year’s Worth of Content With One Original Research Survey
August, 1 2018
contentmarketinginstitute.com
Article
Your Editorial Calendar is Not Your Content Marketing Strategy
July, 16 2018
contentmarketinginstitute.com
Article
10 (Mostly) Quick Wins to Steal for Your Original Research Project
April, 25 2018
contentmarketinginstitute.com
Article
3 Aha Moments to Improve Your Content Marketing in 2018
January, 1 2018
contentmarketinginstitute.com
Article
An Easy-to-Apply Framework to Build Your Content Marketing Team
November, 13 2017
contentmarketinginstitute.com
Article
14 Skills for New, Growing, & Mature Content Marketing Programs
November, 9 2017
contentmarketinginstitute.com
Article
4 Ways to Shift Your Thinking to Truly Focus on Your Audience
November, 5 2017
contentmarketinginstitute.com
Article
How to Explain Content Marketing to Anyone
July, 30 2017
contentmarketinginstitute.com
Article
How Content Influences the Purchasing Process
July, 27 2017
contentmarketinginstitute.com
Article
10 Most Common Content Marketing Questions
July, 17 2017
contentmarketinginstitute.com
Article
How to Make Your Content Efforts More Scalable [New Research]
July, 13 2017
contentmarketinginstitute.com
Article
7 Ideas to Focus on Content Team Productivity
July, 4 2017
contentmarketinginstitute.com
Article
17 No-Cost Ways Writers Can Extend Reach of Their Editorial
June, 28 2017
contentmarketinginstitute.com
Article
5 Editorial Experiments You May Want to Try
June, 12 2017
contentmarketinginstitute.com
Article
7 Ways to Stop Flailing with Your Content Marketing in 2017
May, 24 2017
contentmarketinginstitute.com
Article
Editorial Calendar: It's Not Your Content Marketing Strategy
May, 5 2017
contentmarketinginstitute.com
Article
23 Quotes to Inspire Your Content Marketing and the Difference You Can Make
April, 26 2017
contentmarketinginstitute.com
Article
What Do Innovative Companies Do Differently? 5 Examples for Marketers
April, 4 2017
contentmarketinginstitute.com
Article
Where Should You Spend Time on Your Website? 5 Data-Driven Opportunities
March, 21 2017
contentmarketinginstitute.com
Article
How to Give Your Best Blog Posts New Life
March, 10 2017
contentmarketinginstitute.com
Article
4 Google Analytics Reports Every Content Marketer Needs
March, 3 2017
contentmarketinginstitute.com
Article
How to Give Meaning to Your Content
February, 27 2017
contentmarketinginstitute.com
Article
Elevate Your Marketing Career: 5 Ways to Invest in You
February, 22 2017
contentmarketinginstitute.com
Article
7 Productivity Killers for Marketers and How to Fix Them
February, 8 2017
contentmarketinginstitute.com
Article
Unsolicited Advice: 6 Letters Every Content Marketer Needs to Read
January, 1 2017
contentmarketinginstitute.com
Article
6 Stolen Content Marketing Ideas from the Top Marketers of 2016
December, 28 2016
contentmarketinginstitute.com
Article
Get Control of Your Content Marketing Ideas So You Can Take Action
November, 30 2016
contentmarketinginstitute.com
Article
9 Definitions: How Content Marketing Works Within Marketing
November, 8 2016
contentmarketinginstitute.com
Article
The One Content Marketing Question You Need to Ask (That May Scare You)
October, 31 2016
contentmarketinginstitute.com
Article
Content Essentials: A Template and Step-by-Step Guide
October, 25 2016
contentmarketinginstitute.com
Article
How to Measure Your Content Marketing
October, 9 2016
contentmarketinginstitute.com
Article
A Template to Simplify Your Editorial Reporting
July, 3 2016
contentmarketinginstitute.com
Article
7 SEO and Content Marketing Lessons: Rand Fishkin, Whiteboard Fridays
June, 26 2016
contentmarketinginstitute.com
Article
10 Content Strategy Practices That Will Make You a Better Marketer in 2016
June, 2 2016
contentmarketinginstitute.com
Article
What Should Your Content Marketing Priorities Be?
May, 29 2016
contentmarketinginstitute.com
Article
How to Make the Leap from Product Marketing to Content Marketing
March, 27 2016
contentmarketinginstitute.com
Article
3 Ways to Use Transparency in Content to Cut Through the Noise
March, 1 2016
contentmarketinginstitute.com
Article
Your Brand Needs a Point of View, But Do You?
February, 12 2016
contentmarketinginstitute.com
Article
Focus Your Marketing: Define Your 3(ish) Critical Words
January, 21 2016
contentmarketinginstitute.com
Article
Become a More Effective Marketer in 2016: 5 Questions to Answer
January, 1 2016
contentmarketinginstitute.com
Article
7 Stolen Content Marketing Ideas You Can Use Today
December, 28 2015
contentmarketinginstitute.com
Article
3 (Easy) Ways to Truly Surprise Your Audience
December, 4 2015
contentmarketinginstitute.com
Article
A 4-Step Approach to Create Content That Hits the Mark
November, 27 2015
contentmarketinginstitute.com
Article
Marketing Meetings: Keep Them Productive, Not Soul-Sucking
November, 20 2015
contentmarketinginstitute.com
Article
Strong Writing Skills: 2016 Priority (and Hiring Tips)
November, 6 2015
contentmarketinginstitute.com
Article
One Obvious Reason Why Content Marketers Are Not Feeling Effective
October, 30 2015
contentmarketinginstitute.com
Article
The One Brief Statement That Will Refine Your Content Marketing
October, 23 2015
contentmarketinginstitute.com
Article
Content Reuse: Behind the Scenes With CMI
October, 22 2015
contentmarketinginstitute.com
Article
Metadata 101 for Content Marketers: Your Questions Answered
October, 2 2015
Authorship Stats
2Sites138Projects141,359Words
About
Michele Linn is a writer who has produced content for contentmarketinginstitute.com and contentmarketinginstitute.com
Key Phrases
Content Marketing, Marketing Strategy, Content Marketers, Content Strategy, Social Media, Marketing Institute, Intelligent Content, B 2 B Marketers, Documented Content, Joe Pulizzi
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