Content isn’t king, it’s kingdom - this quote defines my approach to content strategy and curation. I am a storyteller who produces relevant and timely communications materials.
I have 10 years of experience working in Marketing and PR in the tech and banking industry. Currently, I work as a Content Manager at a tech company where I manage the development and flow of content across multiple channels to optimize strategic benefits.
Passionate about psychology and UX, I believe that targeting the right audience in the right way is key to growing the business. I engage the end-user with empathy and build trust and loyalty.
A few of my core marketing skills are highlighted below: • Copywriting/publishing • Lead nurturing • Email marketing • Content Building • UX design • Data visualization • Consumer behavior insights • Corporate Communications • Project Planning & Execution • Event Coordination • Market Research • Corporate Branding • Value Props • Content management system