Alicia Persson

Copywriter, Ghostwriter, Writer

Fresh & Informative with Personality

I have worked in the real estate industry for over three years so I can cover home living & promotional topics with ease. Not only do I produce blogs in-house for the company I work for, I also create curated content for private clients and businesses across the web. I also have a keen interest in digital marketing and SEO, making me fully equipped with the expertise to write your next marketing blog.
Categories
Content Types
Blog Post, Article, Buyers Guide, Checklist, Ebook, Landing Page, Press Release, Website Copy, Whitepaper
More Information
University of Virginia, Master's Degree
University of Mary Washington, Bachelor's Degree
Virginia|English, Italian
Publications
N/A

Published Content

61
smartservice.com
The 4 Best HVAC Design Books
October, 9 2018
writeraccess.com
Short on Time? Get Freelance Web Writing on Demand
October, 3 2018
blogmutt.com
Article
Real Estate Sample Post: The Comprehensive First-Time Home Buyer's Guide
April, 4 2017
nobleroof.com
Blog Post
I Like Clean Gutters (and I Cannot Lie)

Summer storms are around the corner! Make sure that your home is properly protected from the damaging natural effects by getting a high-quality, seamless gutter system.

June, 11 2018
nobleroof.com
Blog Post
When Do I Need to Get Rid of That Tree?

When does a tree go from a harmless backyard shade-giver to a threat during the next big storm?

June, 4 2018
nobleroof.com
Blog Post
Why Does My House Feel Muggy?

Virginian summers are famous for their high humidity levels. If you haven’t protected your home from excessive outdoor moisture levels, then you may have a muggy feeling in your home. What steps can you take to get rid of that humid feeling in your home?

May, 30 2018
nobleroof.com
Blog Post
The Right Deck Membrane for Your Poolside

At Noble Roofing, we’re familiar with all the best brands for your outdoor deck. We know the right product lines and materials for all the different kinds of decks you desire. In the case of poolside decks, the greatest needs are slip-resistance and heat control.

May, 22 2018
nobleroof.com
Blog Post
5 Reasons Why Metal Roofs Are Worth It

One material that’s often admired yet passed over for its high cost is metal roofing. However, when you discover all the reasons why it merits this extra upfront charge, you may have a change of heart.

October, 16 2017
nobleroof.com
Blog Post
4 Reasons Why A Clay Roof Can Be Right For You

There are plenty of roofing materials to choose from, including clay, so let’s explore this material together and see if it’s right for your next roof remodeling or replacement project.

October, 23 2017
nobleroof.com
Blog Post
What Are The Black Streaks On My Roof?

One of the most common eyesore homeowners worry about are black streaks on their roof. What are they and what causes them?

October, 30 2017
nobleroof.com
Blog Post
What are those parts hanging under my roof? The soffit and fascia explained in plain English.

Soffit, Fascia, eaves, trusses- the world of home improvement often includes sophisticated terms that take on a new learning curve.

November, 6 2017
nobleroof.com
Blog Post
4 Reasons Why an Asphalt Roof May Be Right For You

When you pick the right asphalt product, your home will look great but also be protected from fires and impacts. Read on to find out more about this long-running favorite among homeowners.

November, 27 2017
nobleroof.com
Blog Post
The Pros and Cons of Slate Roofing

Slate roofing is a durable and well-regarded roofing material that has the potential to outlast other types of roofs. However, its advantages don’t come with some setbacks.

December, 11 2017
nobleroof.com
Blog Post
4 Reasons Why You Need A Good Gutter System

When we consider our #roofinggoals, we often talk about the type of shingles we want. However, if you want your entire home to be fully protected from the elements, you should take care to install a high-quality gutter system and maintain it.

December, 18 2017
nobleroof.com
Blog Post
6 Signs Your Home Needs New Windows

If you’re noticing cold air entering your home through old windows, then upgrading to new ones can boost your home’s value while also making it more energy-efficient.

January, 2 2018
nobleroof.com
Blog Post
Are You Picking the Right Siding For Your Home?

If you’re building a new home from the ground up or need to replace/repair your current siding, you may be wondering which brand and material to choose.

January, 8 2018
nobleroof.com
Blog Post
Everything You Need to Know About Composite Roofs

Composite roofing is typically made of asphalt, recycled products, and fiberglass. These materials combine to become a tough material that resists the annoyances of moisture damage, rot, and pests.

January, 16 2018
nobleroof.com
Blog Post
Siding 101

These brands can get you through any weather. Be sure to explore these product pages on our site to get a good idea of what you would like.

February, 12 2018
nobleroof.com
Blog Post
What Trims Fit Your Personality?

Trims can spice up your home’s curb appeal and interior design. You can go from basic to elaborate depending on your taste and budget.

May, 3 2018
nobleroof.com
Blog Post
Pollen Is Here! 4 Ways to Make Your Home Beautiful This Spring.

How do you keep your home beautiful when pollen has taken a toll on its exterior?

May, 7 2018
nobleroof.com
Blog Post
Outdoor Pests (and What You Can Do to Keep Them Away)!

Pests are keen on making your home THEIR next hot spot. What can you do to keep these nuisances away?

May, 14 2018
millennials365.com
Blog Post
Finding Freedom Through the Pen: A Young Mother’s Journey to Financial Autonomy

This was a bylined blog post I wrote for Millennials365.

April, 17 2017
carolinesrealty.com
Blog Post
Must-Have Magic For Your Fredericksburg Home: Simplehuman’s innovative Solutions

When you want to deck out your home in Fredericksburg, VA with the hottest technology that makes daily life like scif-fi, you need to get a hold of some Simplehuman homegood solutions. Here’s a little introduction to this amazing brand and its humble origins.

March, 30 2017
rentpath.com
Article
What Not to Post on Your Multifamily Community’s Social Media

Our culture is more saturated than ever with social media and the posts, tweets, updates, and memes that come with it. Social media platforms like Facebook and Instagram have expanded digital marketing to a vast online audience, making it possible for multifamily communities to effectively promote themselves. When used effectively, social media is a powerful tool that increases lead generation and resident engagement.

March, 16 2017
rentpath.com
Article
Striking a Balance with Resident Communications

Multifamily communities that have residents who renew leases profit more due to avoiding the costs of finding new residents, like screening applicants, marketing, and months of unpaid rent due to vacancy. Because effective communication plays an important role in resident retention, finding the best way to reach all residents should be one of your top priorities.

March, 15 2017
rentpath.com
Article
March Madness: The Multifamily Industry Edition

With the busy leasing season and new developments upon us, the competition to stand out among multifamily communities is steep. This marketing tournament is another kind of March Madness, where the quality of your online presence will determine if you will drop out early or end up in the final four. In order to come out on top, you need to leverage the right multichannel marketing strategies that will attract, engage, and convert your leads.

March, 15 2017
elikarealestate.com
Article
Do You Need a Property Manager for Your Investments?

By investing in a property manager, you can avoid this toll and still profit from your passive rental income.

March, 11 2017
rentpath.com
Article
Microunits: A Growing Trend in Multifamily Communities

Anyone looking for an exciting and affordable living arrangement will find much to enjoy about the microunit lifestyle. As long as the demand for affordable living spaces near the hottest locations is strong, you can be sure that the age of the microunit has only just begun.

March, 15 2017
elikarealestate.com
Article
How to Use Feng Shui to Make Your Apartment Full of Zen
March, 15 2017
elikarealestate.com
Article
Minimalism: How This Japanese Lifestyle Trend Can Save You Stress and Space

Minimalism involves eliminating unnecessary items and clutter in order to free up finances and simplify life.

March, 10 2017
rentpath.com
Article
Creating the Best First Impression Through Online Reviews

If you're not developing a positive online presence, you are behind in the game. Gone are the days where leads just go with gut instincts, curb appeal, and word of mouth. The internet has opened a whole new world of transparency that enables any previous or current resident to state their likes or dislikes about your community on popular review sites like Yelp.com.

March, 3 2017
carolinesrealty.com
Blog Post
3 Tips to Improve Bad Credit to Qualify for Homeownership

Having no credit or bad credit can make it difficult to rent and nearly impossible to qualify for a home loan. Ideally, you’d like to land anywhere above 700 in order to get the best rates, but sometimes a stroke of bad luck can leave our credit scores negatively affected.

March, 3 2017
carolinesrealty.com
Article
Fredericksburg, VA, Gets a Sneak Preview of Spring

The past two weeks of unusually warm weather has brought residents out from their hibernation a bit early this year. We’ve seen people taking walks downtown while donning a light jacket or even just short sleeves!

February, 16 2017
carolinesrealty.com
Article
​Priced Just Right: Why You Need a Listing Agent

If you want to sell your home fast, it is vital to hire an agent to maximize your chances of successfully selling your home.

January, 12 2017
rentpath.com
Article
Upgrading Your Multifamily Communities to Attract and Retain More Residents

You only have a certain amount of time to make a good impression, and with leads making quick decisions based on a few images and words, you need your community to be superbly equipped. But just how are you going to grab their attention before they are on to the next?

March, 3 2017
elikarealestate.com
Article
The Long Game: Why NYC Rental Investment Sets You Up for Financial Security
February, 21 2017
rentpath.com
Article
Online Reputation as an Inbound Marketing Channel

you need to take full advantage of your online marketing options and give your brand as much positive exposure to as many users as possible. When it comes to the multifamily industry, this is particularly true.

February, 16 2017
elikarealestate.com
Article
Make Your Rental Property Shine: How to Market Your Rentals to Avoid Vacancy

When there is a vacancy, however, you may find yourself experiencing some financial difficulties. This is problematic in a business where it is advisable to have extra money to cover inevitable repairs.

February, 13 2017
elikarealestate.com
Article
Real Estate Investment: Create Passive Income That Lasts

When you become a landlord and collect rent, you can supplement your lifestyle with passive income that will set you up for lifelong financial security.

February, 7 2017
carolinesrealty.com
Article
2 Incredible Downtown Restaurants That Will Make you Hungry
December, 15 2016
carolinesrealty.com
Article
8 Exciting Developments in Fredericksburg, VA, You Won’t Want to Miss!
December, 8 2016
carolinesrealty.com
Article
Fredericksburg, VA, Gears up for the Holidays
November, 17 2016
carolinesrealty.com
Article
Fredericksburg Event Highlight: Treats on the Street
November, 3 2016
stitchsaunders.com
Article
Living in Fredericksburg, VA
October, 27 2016
carolinesrealty.com
Article
Moving to Fredericksburg, VA
October, 20 2016
blog.grel.org
Article
Real Estate Market Analysis Series: Turkey
September, 21 2016
tradewindpropertymanagement.com
Article
5 Tips for Rescuing Your Credit Score
August, 1 2016
latkaprint.com
Article
A Great Marketing Campaign Needs A Solid Tactical Plan

Behind every good marketing campaign, there is a seamless tactical plan, which is the definite outline of your marketing campaign’s strategy, organized by its components and phases.

August, 20 2016
blogmutt.com
Article
4 Sample Posts, 4 Blog Post Lengths: How I Tailor Real Estate Content To Different Word Counts
April, 4 2017
blogmutt.com
Article
Real Estate Sample Post: 10 Luxury Virginia Beach Communities You Need To See To Believe
April, 4 2017
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