Andrew Fumento

Content Strategist, Copy Editor, Copywriter, Ghostwriter, Writer

"I help companies connect to customers through humor with heart."

I’m an award-winning copywriter, copy editor and broadcast director in the advertising and entertainment industries. ​

My dad (an author and creative writing professor) taught me to walk by having me hold on to a pen instead of his finger. He let go of the pen, I kept walking. I've had a pen in my hand ever since. ​I wrote my first ad in third grade for Jif Peanut Butter. No, they never saw it, however, it convinced my parents and many of our neighbors with kids to switch to Jif.

Advertising is often forgotten moments after it’s seen, heard or read, allowing brands to be ignored, with customers just ending up purchasing from the last business they contacted. I create unforgettable advertising moments with humorous, heartfelt and memorable copy, capturing customers' attention and making a lasting impression. This leads to increased customer conversion and retention.

I've written over 50 pro bono Public Service Announcement campaigns -- including video scripts -- to help animals, children and those who used to be children. I just started a FB page called PSAaDay -- learn more @ facebook.com/PSAaDay

I've been told I'm always funny (hopefully on purpose)!
Categories
Content Types
Blog Post, Ebook, Social Media, Website Copy, Interview, Press Release, Presentation, Animation, Script, Commercial, Landing Page
More Information
University of Illinois, Urbana-Champaign, LAS
Los Angeles, CA, USA|English
Publications

Published Content

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