Annica Wainwright

Content Strategist, Copy Editor, Copy Writer, Editor, Ghostwriter, Technical Writer, Writer, Writer Manager

Connecting restaurants and brands with hungry consumers

I am a long-established copywriter, journalist and editor. My company, 2Forks, specialises in copy and content strategy for restaurants, f&b brands and suppliers to the hospitality industry. Our clients include Carelian Caviar, Coca Cola, Colliers International, Heathrow Airport, Rosa's Thai Cafe, Sauce Communications, Viber and Wahaca. I have also had work published by the likes of Time Out, Square Meal, Food and Travel Magazine and DK / Penguin Random House books. Hit me up for original recipes, restaurant menu optimisation, packaging copy, POS materials, product descriptions, Facebook ads, email marketing, web copy, feature articles, blog posts and more. If it's food and drink-focused, I can write it - in English or Swedish.
Categories
Content Types
Ad/Promotional Copy, Article, Blog Post, Case Study, Checklist, Direct Mail, Ebook, Guide, Interview, Landing Page, Recipe, Press Release, Product Description, Script, Social Copy, Social Video, Website Copy
More Information
City University, Journalism & Psychology
London|English, Swedish
Publications

Published Content

40
Rosa’s Thai Cafe
rosasthaicafe.comWebsite Copy
Rosa’s Thai Cafe

Web copy, menu development, email marketing, recipe testing, feature articles, copy editing.

Pitch Stratford
pitchstratford.comWebsite Copy
Pitch Stratford

Web copy and ongoing content marketing support.

Ten slow dishes in London that are worth the wait
timeout.comArticle
Ten slow dishes in London that are worth the wait

Feature article

August, 4 2016
12 great romantic lunches out of London for spring
timeout.comArticle
12 great romantic lunches out of London for spring

Feature article

April, 5 2016
Grilled Octopus with Chorizo, Padron Pepper, Charred lemon and Smoky Aioli by 2Forks
heinz.co.ukRecipe
Grilled Octopus with Chorizo, Padron Pepper, Charred lemon and Smoky Aioli by 2Forks

Original recipe

Godo
mygodo.comWebsite Copy
Godo

Website copy, email marketing and menu optimisation.

Restaurant Roundup: autumn 2013
squaremeal.co.ukArticle
Restaurant Roundup: autumn 2013
October, 21 2013
Kaiser Chiefs at Hard Rock Cafe
squaremeal.co.ukArticle
Kaiser Chiefs at Hard Rock Cafe

Review

Revere at Dingwall's
music-news.comArticle
Revere at Dingwall's

Review

November, 1 2013
Destination focus: Gothenburg
squaremeal.co.ukArticle
Destination focus: Gothenburg

Feature article

May, 1 2014
Grand Designs: Wimbledon
squaremeal.co.ukArticle
Grand Designs: Wimbledon

Feature article

June, 21 2012
Event Organiser Profile, The Crown Group
squaremeal.co.ukArticle
Event Organiser Profile, The Crown Group

Feature article

Teambuilding: Sailing & Watersports
squaremeal.co.ukArticle
Teambuilding: Sailing & Watersports

Feature article

June, 13 2008
Tried & Tested: cycling
squaremeal.co.ukArticle
Tried & Tested: cycling

Feature article

July, 12 2013
Venue focus: Silverstone
squaremeal.co.ukArticle
Venue focus: Silverstone

Feature article

July, 24 2013
'You Rock!' - Party Trend Feature on Guitar Hero
squaremeal.co.ukArticle
'You Rock!' - Party Trend Feature on Guitar Hero

Feature article

August, 27 2009
Music Hospitality - The O2
squaremeal.co.ukArticle
Music Hospitality - The O2

Feature article

June, 17 2008
Hospitality Survey 2008 - State of Play
squaremeal.co.ukArticle
Hospitality Survey 2008 - State of Play

Feature article

June, 17 2008
Skiing & Wintersports
squaremeal.co.ukArticle
Skiing & Wintersports

Feature article

October, 21 2008
Restaurant Roundup: Summer 2014
squaremeal.co.ukArticle
Restaurant Roundup: Summer 2014

News feature

November, 21 2014
Restaurant roundup: Spring 2015
squaremeal.co.ukArticle
Restaurant roundup: Spring 2015

News feature

April, 29 2015
Restaurant roundup – winter 2014
squaremeal.co.ukArticle
Restaurant roundup – winter 2014

News feature

December, 23 2014
The Christmas party - standing or seated?
squaremeal.co.ukArticle
The Christmas party - standing or seated?

Feature article

October, 19 2015
The best restaurants for stag dos in London
timeout.comArticle
The best restaurants for stag dos in London

Feature article

August, 19 2016
The best restaurants for hen parties in London
timeout.comArticle
The best restaurants for hen parties in London

Feature article

August, 19 2016
London's best restaurants for group dining
timeout.comArticle
London's best restaurants for group dining

Feature article

September, 2 2016
Winter wonderland
btheremag.comArticle
Winter wonderland
The best summer salads
menshealth.co.ukArticle
The best summer salads
August, 26 2012
Annica Wainwright
app.1000cookbooks.comArticle
Annica Wainwright
Prue Leith
levyrestaurants.co.ukArticle
Prue Leith
10 SÄTT ATT GÖRA DIN ALLA HJÄRTANS-MIDDAG MER ROMANTISK
cocacola.seArticle
10 SÄTT ATT GÖRA DIN ALLA HJÄRTANS-MIDDAG MER ROMANTISK
TIPS – SPAGHETTI CARBONARA MED GRÖNSAKER
cocacola.seArticle
TIPS – SPAGHETTI CARBONARA MED GRÖNSAKER
TIPS – PROSCIUTTO, RUCCOLA & PARMESAN PIZZA
cocacola.seArticle
TIPS – PROSCIUTTO, RUCCOLA & PARMESAN PIZZA
FEM INGREDIENSER SOM LYSER UPP I JANUARIMÖRKRET
cocacola.seArticle
FEM INGREDIENSER SOM LYSER UPP I JANUARIMÖRKRET
What to drink
careliancaviar.comArticle
What to drink
Don't have Viber yet? Download now
chats.viber.comArticle
Don't have Viber yet? Download now
Sketchpad specials: Christmas canapés by top chefs
squaremeal.co.ukArticle
Sketchpad specials: Christmas canapés by top chefs
September, 9 2016
Wedding catering: would you Instagram this?
squaremeal.co.ukArticle
Wedding catering: would you Instagram this?
February, 7 2017
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