I’m a writer and content strategist who helps growth-driven B2B organizations captivate their audiences.
How does patient self-esteem impact outcomes and how can you make a meaningful impact? Here are three tips nurses can use to boost self-esteem.
Your brand's online personality is critical to fostering customer loyalty and driving business growth. Here's how to communicate your brand's personality.
What exactly are pillar pages and how can you use them to increase SEO success? Here’s what you need to know, plus pillar page examples for inspiration.
Need to quickly and easily share information about your brand story and products or services? Here's how to create a small-business press kit.
How do you know you’re choosing the best admissions and enrollment management software? Here are ten questions you must ask before you invest.
Struggling to grow your organic search traffic? Try adding these three things to your healthcare SEO strategy.
What does a successful SEO content strategy look like in 2019? Here's what you need to know to boost your ranking this year.
Becoming a successful IT leader means learning to juggle a dizzying number of tasks and managing your team and your time wisely. If your employees fall too far behind on their workload, it can affect the entire company — which means you’re always looking for new ways to become faster and more efficient.
How can you make sure your content marketing mix reflects current audience trends while also addressing key business challenges? Here are a few pointers.
Interested in connecting with several qualified candidates quickly and efficiently? Here are nine tips and strategies to fuel your social media recruiting success.
Feeling stuck in your career? Whether you’re hoping to make more money, snag a promotion, land your dream job, or flex your entrepreneur muscle, your objective isn’t as far from reach as you might expect. Here are seven things you can do right now to advance your career and reach IT greatness.
Worried robots will steal your job? They may just become your coworkers. Here's how future work technologies will lead to human-machine collaboration.
It’s a crossroads nearly every IT professional reaches at some point in their career: stay with the safe, steady, reliable career path before you — or take a leap of faith and veer off the beaten track into something new. Reddit VP of Engineering shares why he chose the latter.
Should you pay for content distribution? What benefits does it have for you? Here's everything you need to know.
Thanks to rapid advancements in technology, woerkplaces are evolving at a rapid clip. Here's a peek inside the workplace of the future.
There’s no such thing as a content marketing “easy button,” but it is possible to increase your content's shelf life without too much extra effort.
GDPR is the largest global data privacy law yet and could influence other regions of the world to adopt similar policies. While obtaining customer data is crucial to your business, protecting that data is vital to your future. Here's what local businesses need to know.
Do your site images look fuzzy on high-resolution displays? Here's everything you need to know about creating Retina quality images.
How can women surgeons help close the gender pay gap and earn the salaries they deserve? Here are four helpful tips for better salary negotiations.
Discover how successful enterprises are solving spatial challenges and achieving positive results.
How do capped hours affect surgeon wellbeing and patient safety? The issue is more complex than you might expect.
What can tech marketers expect from the year ahead? Here are four data-backed actionable strategies you can begin applying today, based on the 2018 State of IT.
What will content look like in 2017 and beyond? Is it in danger? Here are our top seven predictions about the future of content marketing.
Is your workforce prepared to fight back against sophisticated new phishing attacks? Here's how to arm your employees with the knowledge they need.
The annual report on IT budgets and tech trends based on a survey of more than 1,000 IT decision makers across North America and Europe.