A writer since the age of nine, I've been writing professionally since 2012. I learnt the ropes of content marketing while working on a range of creative and strategy projects for tech-startups based in India and the US.
I have created content assets such as blog posts, articles, case studies, white papers, e-books, sales presentations and marketing collateral, technical help content, webinars, lead magnets, demo video and audio scripts, data-driven content, highly-optimized landing pages and website content, email marketing and retention campaign messaging, and have executed multiple promotional social media campaigns across networks.
My content repertoire covers a wide range of subjects such as AI and Machine Learning, Fashion and Luxury Brand Marketing, B2B Marketing Strategy, Psychology and Behaviour, Content Marketing and Digital Marketing.
5 Luxury Brands That Are Doing Digital Marketing Right
Digital marketing has extended the spheres of influence for a brand that is trying to get noticed by its audience.
But what about luxury brands? How do you stay relevant, and be remembered, when your product is something that is purchased only once every couple of years?
Why We Share: The Science And Art Of Social Sharing
Why AI in eCommerce is the Partner You’ve Been Looking For
9 Epic Content Marketing Examples By Luxury Brands
11 Brands With Killer Digital Marketing Strategies