Chloé Skye

Content Strategist, Copywriter, Writer, Ghostwriter

💁 Brand Storyteller Writing Lifestyle, Wellness, & Travel Content ✏️

I'm a client-described "word-magician" with 9+ years multicultural experience as a copywriter and ghost/writer. I specialize in brand-building lifestyle, travel, and career articles and B2B/B2C nurturing + sales email campaigns.

My diverse work history covers:
• B2B + B2C EMAIL MARKETING campaigns for the eCommerce (beauty, health, nutrition, jewelry), SaaS, and education industries, including startup and nonprofit sectors. I tripled the conversion rate for Swiss company Client Card.
• CONTENT STRATEGY and GHOSTWRITING for direct-hire firm The Deamer Group (TDG) and consumer goods company Soixante9. I have managed TDG's HR-topics blog as well as a personal travel blog that achieved 57,200+ views across 154 posts with 27,000+ unique viewers.
• COPYWRITING landing page and web copy for Slovak SaaS startup Luigi's Box and field management software company Industrack.
• Conducting and transcribing INTERVIEWS with grantees of Fulbright Czechia for a promotional blog.
• TEACHING ESL students for 8 years, during which I created 200+ original lesson plans and educational PowerPoints+worksheets based on principles of interactive and engaged conversational language learning.

As a storied traveler who has lived in 4 countries (the U.S., Israel, Czech Republic, and now Denmark), I know the close connection between language and culture personally. I take pride in my strong communication skills, eye for detail, and creative, multicultural mind. I'll create great content that keeps your readers and customers hooked!
Content Types
Article, Product Description, Landing Page, Website Copy, Blog Post, Email Newsletter, Ad/Promotional Copy
More Information
Macaulay Honors College at CUNY Queens College, B.A. English & Anthropology
Odense, Denmark|Czech, English

Topics in Health & Wellness

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Blog Post
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This blog post excerpt educates about the connection between thyroid, estrogen, and iodine (product: iodine supplements).

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Email Newsletter

This B2C warm-lead email was written for a life coach whose services are tailored to powerful women in the entertainment industry.

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Email Newsletter
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This B2C warm-lead email is half philosophy, half sales for a clean, organic and spiritual skincare brand.

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Email Newsletter
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This B2C warm-lead email was written for female consumers interested in clean skincare.
Blog Post
Against the Odds: Traveling Despite Social Anxiety

After many years, I found travel was the cure to my extreme introversion and social anxiety.

February 19th, 2017
Blog Post
Living Abroad Cured My Social Anxiety in More Ways Than One

This blog post discusses how living abroad helped me open up and manage my severe social anxiety.

August 22nd, 2017

Topics in Food & Nutrition

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Email Newsletter
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This B2C warm-lead nurturing email educates readers about a topic relevant to the product (iodine supplement).

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Email Newsletter
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An B2C warm-lead email I wrote as part of a welcome series for a food and health blogger and businesswoman.

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Email Newsletter
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This targeted B2B email for cold leads aims to build a relationship by advertising free bread samples to local, farm-to-table focused restaurants.

Articles: Sexual Health & Wellness

3 tips for great foreplay by turning your rechargeable toothbrush into a vibrator

Erosscia is a sexual wellness brand that sells vibrators that attach to your reusable toothbrush. This content marketing-geared article gives tips on how to use them for maximum pleasure!

February 3rd, 2020
Blog Post
31 Fun Facts About Sex During the Holidays Pt. 2

Part 2 of fun, festive sex-related facts during the religious + non-religious holiday season.

December 29th, 2019
Blog Post
How to masturbate with your rechargeable toothbrush safely

This article, written for Erosscia (leading maker of body-safe attachments to turn your toothbrush into a vibrator), discusses safe, fun, and healthy ways to use your toothbrush as a self-pleasure & wellness tool.

September 5th, 2019
The best way to relieve holiday stress… Masturbate

This article discusses why masturbation is part of a strong mental health & sexual wellness routine not just during the holidays but for the whole year. The article promotes strategies to counter stress and promote self-love.

December 14th, 2019

Topics in Human Resources

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Email Newsletter
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A B2B warm-lead sales email describing the services of a recruiting firm.

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Email Newsletter
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This email is part of a nurturing/sales funnel for a small B2B business that partners with other business to provide advertising to local "new movers." This tip-based email provides value content that can move the reader farther down the sales funnel.
When and why should employers increase salary offers in a candidate-driven market?

In a candidate-driven market, employers may miss out on top talent if they don't offer a competitive salary. This article, written for The Deamer Group (direct-hire experts), details when companies should consider raising their salary offer.

September 16th, 2019
How Can You Recession-Proof Your Hiring?

This article for The Deamer Group, a direct-hiring firm, creates a checklist of strategies to protect staffing against the possibility of a recession. It explains why having a strong hiring strategy helps HR professionals plan for future hiring needs.

December 3rd, 2019

Articles: Environment + Sustainability

You Can’t Eat Silica Gel, But You Can Reuse It

There are ways to reuse everything- even the smallest parts of our environment. Here are some clever DIYs for reusing those pesky silica gel packets.

January 27th, 2020
A Few Reasons to Show Some Love for Bugs

If you don't often think of the creepy crawlies in a positive way, this article might help you change your mind. They play a huge role in our global environment!

September 7th, 2010
Legislation Could Give Beauty Industry a Makeover

The Campaign for Safe Cosmetics aims to reform the ingredients included in our skin care, which plays a large yet underrecognized role in our environmental and physical health.

August 30th, 2010
If You Can't Take the Heat, Get Into the Dumpster

I interviewed the creator of "dumpster swimming pools" for the rave outdoor Summer Streets event in NYC.

August 22nd, 2010
Solar Power Unearths Surprising E-waste Enigma

Solar panels are a key part of sustainable energy, but what about when they become waste?

August 18th, 2010

Articles: Lifestyle & Travel Topics

Blog Post
10 Czech-merican Cultural Differences

This post meditates on culture shock from the perspective of Czech people towards the American lifestyle, based on my 4-year experience of living in Czech Republic.

May 30th, 2017
Blog Post
Reverse Culture Shock: 6 Things I Did for the First Time in Europe

This post discusses my biggest instances of reverse culture shock between living in the U.S. and Europe, with themes of consumer culture and whole-body health.

July 23rd, 2017

Essays: Travel Writing

Blog Post
A Visit to Palestine: Defining Borders, Part 1

This post discusses my tour through 3 Palestinian cities and the way the Israeli-Palestinian conflict is lived day-to-day on the ground by locals.

October 7th, 2016
“I’m Not a Racist, But…”

This personal essay is a meditation on language and intercultural + race relations in Czech Republic, where I lived for 4 years, featured on the official Fulbright program blog.

June 18th, 2018

Articles: SaaS & Technology

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Email Newsletter
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This email newsletter for an SaaS for content publishers updates readers about new blog content, software features, and more.
Ad/Promotional Copy
FatChilli Reporting App September ‘19 Release

This promo / press release describes updates in SaaS startup FatChilli's mobile app for customers.

August 29th, 2019
Everything You Need to Know About Outstream Video Ads

Why do consumers skip ads? Outstream ads are a less obtrusive way to get your product in front of them. This article promotes this method as's service for their publishers.

July 20th, 2019
How can you boost your programmatic revenue? Choosing the right programmatic provider should be a data-driven decision

This promotional piece for provides a review of Google AdSense vs Ad Manager and explains the possibilities for publishers to improve programmatic revenue with their SaaS software.

December 15th, 2019
How ad blockers harm the publishing ecosystem and how you can take them on

A review of how ad blockers are harming the publishing ecosystem and a survey of options for turning readers into paid subscribers.

November 20th, 2019
Here’s the latest news on site search in 2019 (only what you need to know and nothing more!)

This article written for Luigi's Box, a Slovak site search optimization specialist, gives a rundown of the most important trends in site search for eCommerce and enterprise.

June 3rd, 2019

Landing Page Copy for SaaS companies

Landing Page
Luigi’s Box

I collaborated with Luigi's Box, the Slovak site search optimization specialists, to rewrite and improve their landing page copy both to a) make their offer clearer to readers and b) make the copy catchier in English.
Landing Page
Improve Your Workflow, Grow Your Business

I collaborated with Industrack, an SaaS company offering a complete fieldwork service management software, to rewrite and improve their landing page copy to focus more on the consumer and potential user.

Publications: Creative Writing

Website Copy
in-flight entertainment – A Poem by Chloe’ Skye

This poem, published in Poetry Breakfast, reminisces about seeing my favorite childhood movie (Titanic) again on an airplane.

January 16th, 2018
Website Copy

This creative non-fiction prose poem, published on Raven's Perch, is about the feelings of love, loss, and grief I felt when my bird-breeder uncle died unexpectedly at 54 years old.

July 1st, 2017
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