Data-driven content specialist with a keen eye for detail and a passion for storytelling
This website was an opportunity to be a little more fun and cheeky, with an engaging landing page and quick, clear explanation of the service.
The team at RBR & Associates had a tight turnaround for this landing page. Closely consulting with the business, I created the content for their site, emphasizing their unique offerings in the market with brief, to-the-point copy.
Smart Guard, a local pest control company, wanted to highlight their natural pest control options and generate leads for this part of their service. This page was built using a questionnaire that the client filled out to help detail specifics and improve keyword rankings.
This project was part of a site update to better communicate the special offerings of A Mission for Michael. After an interview and content suggestions from the client, I wrote and assembled this page to describe who they are, what they treat, and how they treat it.
This is an in-depth look at one important evolving marketing trend, written for the business I myself was a part of.
This long form article integrated original graphics in order to better communicate a huge, complicated topic.
This long-form article represented a collaboration between the writing and design team, along with the client, to create beautiful images that would complement the copy.
To support City Signs' ongoing SEO strategy, I planned a series of blog posts featuring design and marketing tips for small local businesses.
Readable, crawlable blog posts are my specialty, as demonstrated in this blog post written for Rulon T. Burton. Although it's not stuffed with keywords that alienate earnest readers, it has the optimization needed to act as an excellent landing page for SEO purposes which elevate the entire site.
This was a lifestyle article for blogger Leslie Nichole. Although it utilizes some background research to drive arguments home, it's largely a personal piece emphasizing engagement and anecdotes.
This article was a lifestyle advice piece for The Dedicated House.
This article was so much fun to write, because it all came from personal experience traveling. Lana (owner of Lifestyle Queen Bee) was looking for more travel-focused content so I combined two of my favorite things: London and books!