Claire Gould
Copy Editor, Copywriter, Technical Writer, Writer, Content Strategist, Developmental Editor, Managing Editor
Content Marketing Expert | B2B Specialist | Audience Development Strategist | Technical Writer
Award-Winning Content Writer & Strategist | Turning Complex Ideas Into Compelling Copy That Converts
With a foundation in English Literature and Creative Writing, and 10 years of professional experience, I craft content that doesn't just inform—it engages, persuades, and drives measurable results. From long-form articles and SEO-optimized blog posts to scriptwriting and brand storytelling, I bring both creative flair and strategic thinking to every piece.
Trusted by Industry Leaders
I've written for global brands including Google, Netflix, BCG, Hewlett Packard, Ford, Pepsi, Spotify, Apple, WikiHow, Rev, Bain, Trane Technologies, Aspen, 1440, Leeds Rugby Players (Rhinos), Sam Parr (My First Million) and Cadence Bank. Whether it's thought leadership articles, website copy, podcast scripts, or content marketing campaigns, I adapt my voice to match each brand's unique tone while keeping their audience engaged.
Content That Delivers Results
My writing doesn't just sound good, it performs:
- Achieved 30% increase in organic website traffic through SEO-optimized content
- Generated $1.5M+ in repeat business through strategic content and audience nurturing
- Boosted lead generation by 25% through targeted copywriting and content campaigns
- Increased conversion rates by 15% with compelling call-to-action copy and lead nurturing content
My Writing Expertise
Content Types: Blog posts & articles | Website copy | SEO content | Thought leadership pieces | Scriptwriting (podcast & video) | Email campaigns | Social media content | Press releases | Case studies | Whitepapers
Strategic Approach: Every piece I write is informed by research, SEO best practices, and data. I understand how to balance creativity with conversion, ensuring content ranks well, reads beautifully, and achieves business objectives.
Core Skills
Content writing & copywriting | SEO optimization | Content strategy | Brand voice development | Research & editing | Scriptwriting | Storytelling | Audience development | Data-driven content creation
Why Work With Me?
I founded the Audience Development department at a leading UK podcast agency, so I understand content from both the creative and growth perspectives. I know what makes people click, read, share, and convert—and I bring that insight to every piece I write.
With a foundation in English Literature and Creative Writing, and 10 years of professional experience, I craft content that doesn't just inform—it engages, persuades, and drives measurable results. From long-form articles and SEO-optimized blog posts to scriptwriting and brand storytelling, I bring both creative flair and strategic thinking to every piece.
Trusted by Industry Leaders
I've written for global brands including Google, Netflix, BCG, Hewlett Packard, Ford, Pepsi, Spotify, Apple, WikiHow, Rev, Bain, Trane Technologies, Aspen, 1440, Leeds Rugby Players (Rhinos), Sam Parr (My First Million) and Cadence Bank. Whether it's thought leadership articles, website copy, podcast scripts, or content marketing campaigns, I adapt my voice to match each brand's unique tone while keeping their audience engaged.
Content That Delivers Results
My writing doesn't just sound good, it performs:
- Achieved 30% increase in organic website traffic through SEO-optimized content
- Generated $1.5M+ in repeat business through strategic content and audience nurturing
- Boosted lead generation by 25% through targeted copywriting and content campaigns
- Increased conversion rates by 15% with compelling call-to-action copy and lead nurturing content
My Writing Expertise
Content Types: Blog posts & articles | Website copy | SEO content | Thought leadership pieces | Scriptwriting (podcast & video) | Email campaigns | Social media content | Press releases | Case studies | Whitepapers
Strategic Approach: Every piece I write is informed by research, SEO best practices, and data. I understand how to balance creativity with conversion, ensuring content ranks well, reads beautifully, and achieves business objectives.
Core Skills
Content writing & copywriting | SEO optimization | Content strategy | Brand voice development | Research & editing | Scriptwriting | Storytelling | Audience development | Data-driven content creation
Why Work With Me?
I founded the Audience Development department at a leading UK podcast agency, so I understand content from both the creative and growth perspectives. I know what makes people click, read, share, and convert—and I bring that insight to every piece I write.
Content Types
Blog Post, Buyers Guide, Product Description, Social Media, Website Copy, Script, Interview, Guide, Ebook, Ad/Promotional Copy, Explainer Video, Landing Page, Article, Press Release, Commercial, Whitepaper, Case Study, Graphic, Email Newsletter, Social Card, Infographic, Recipe, Direct Mail, Live Event, Narrative Video, Documentary, Checklist, Content Placement
More Information
Norwich City College, English Literature
Oxford, UK|English
Publications