Daniel Crandall

Graphic Designer, Photographer, Technical Writer, Videographer, Content Strategist

Idea man, creative manager, and community leader

A problem solver and idea man with technical skills geared toward great customer experience.
With a creative eye, social awareness, and technical understanding, this creative manager adapts to a new teams and technology to develop creative workflow, marketing management and sales strategies that fit.

Creating and adapting to communicate and simplify the process of selling and making money!

CASE STUDIES:
A New England native, Daniel started in the book publishing business after training in graphic design. Quickly seeing more efficient ways to support the whole team he became a coordinator and editor, working with vendors, researching solutions and improving the page production workflow.

Starting in a graphic design role at CCA, Daniel built a creative services team including social media support, website development, digital asset management, video production crew and photo/video studio.

Recently a local manufacturer needed communications support for sales. Daniel worked within multiple departments in the company to streamline internal process and improve customer communication. The work included writing technical manuals, a new HR manual, creating internal brand consistency with image libraries and newsletters, photo and video marketing content, SEO, social media presence, and customer training curriculum for a paid certification course. The results were increased customer satisfaction in the classroom, decreased product returns, increased internet sales, and reduced work hours required in the warehouse through better organization and communication.
Categories
Content Types
Whitepaper, Ebook, Video, Graphic, Direct Mail, Guide, Infographic, Page Layout, Illustration, Headshot, Corporate Photo, Live Event, General Photo, News Photography, Candid Photography, Studio Photography, Product Photography, Corporate Video, Product Video, Explainer Video, Commercial, Narrative Video, News Video, General Video, Documentary
More Information
Williamson College, Bachelor of Science
Nashville, TN, USA|English
Publications
N/A

Published Content

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