Daniella Schoeman

Content Strategist, Copy Editor, Copywriter, Developmental Editor, Editor, Ghostwriter, Writer

Freelance Mental Health, Wellness, Travel, Tourism, and Hospitality Writer

✍️ Writing matters. So don't just hire a writer: hire a creator with premium ghostwriting training and experience. I have a background as an academic with a postgraduate degree in psychology for the professional context. This means that I have in-depth knowledge about mental health & wellness topics but also business, entrepreneurship, and the workplace.

✈️ I am also a professionally published freelance travel writer who has written for numerous magazines. Additionally, I was the senior writer and travel editor for Rare Magazine (now Troora) from 2019 - 2021. From 2017 - 2019 I was an award-winning expert travel writer for Arrivedo.com and created neighborhood travel guides for hotels worldwide.

💡 WHO I AM: I'm an expert ghostwriter, email marketer, and content editor who can cover a variety of different niches due to 10+ years of experience working as a writer. My academic background as a psychologist gives me deep insight into the mental health industry and I have written extensively about topics such as:

-Substance Abuse and Recovery
-Mental Health Fitness
-Self-Care, Wellness, and Mindfulness
-Mind-Body Connection
-Generational Trauma
-Psychedelic Healing Modalities

Additionally, I have been a travel content creator since 2016 and have written travel content for my blog and other travel publications while working with some of the biggest brands in the hospitality industry such as Ritz-Carlton, Four Seasons, Virgin Limited Edition, Anantara & Air Mauritius just to name a few.

In 2020 I started my content marketing agency Biz & Content Alchemy and have since worked as a thought leadership ghostwriter for companies such as Japan Airlines, CHAI, NextStep Solutions, Wedaways, Fractl, and Prime Luxury Rentals. I have also worked as a project manager and editor for a variety of projects via ClearVoice (a Fiverr company) for clients such as Target ALS, Updater, Clarify Health, and more.

💻 WHAT I DO: I contribute my writing talent, content strategy understanding, and editing skills to cutting-edge companies in business, entrepreneurship, travel, tourism, hospitality, health tech, mental health, wellness, and spirituality. I now create a rapidly growing email newsletter in the travel content creator, freelance & digital nomad space that is regularly sold out in terms of ad space and help aspiring email marketers do the same.

✨ FEATURED IN: My work has been featured in Culture Trip, DRIFT Travel Magazine, Beau Monde Traveler & Rare Magazine (now Troora) & Luxury Lifestyle Magazine to name just a few.

♥️ WHAT MY CLIENTS SAY

"It is not every day you encounter a freelancer like Daniella. Thorough, determined, and punctual are only a fraction of the traits that describe her work ethic. Calling her an extraordinary freelancer would be an understatement! All I can say is that I hope to work with her on future endeavors!"

"I have worked with Daniella on several projects and each time it is a true privilege. Her exceptional work ethic never ceases to amaze me!"

"Great job. I asked for an article to be written and Daniella did so much more than I expected. I appreciated her extra hard work. Thanks!"

📚 MY FOCUS:

-Providing ghostwritten content in the form of blog posts, thought leadership articles, eBooks, or email newsletters for companies in the mental health, wellness & spirituality, or travel, tourism & hospitality industries.
-Creating key marketing collateral for businesses, including blog posts, pitch decks, white papers, email newsletters, lead magnet copy, and more.
-Designing email marketing content in the form of newsletters, welcome sequences, nurture sequences, and sales emails.
-Writing travel guides, brochure copy, guidebooks, journalistic articles, and blog or app copy for the tourism industry.
-Ghostwriting thought leadership articles for founders and other leaders.
-Providing both technical and creative support for founders and their teams.

I only work with clients whose product, vision, or publication I believe in. I'm happy to put in more hours for projects that need that next level of commitment, which is why I have to be so selective.

Don't just hire any writer. Hire someone who sees writing as the art it is.
Categories
Content Types
Guide, Article, Infographic, Ebook, Product Description, Landing Page, Social Media, Website Copy, Blog Post, Email Newsletter
More Information
University of Pretoria, BSocSci in Psychology
University of South Africa, BA Honors in Psychology for the Professional Context
International Practitioners of Holistic Medicine, Masters Diploma in Mindful Coaching for Adults
Cape Town, South Africa|Afrikaans, English
Publications

Health & Wellness

14

Travel

27

Business & Entrepreneurship

8

Logistics

4