Debbie Loots

Content Strategist, Copywriter, Developmental Editor, Editor, Managing Editor

Editor, author, creative writer

I am a senior-level creative writer and editor with a background in print and digital media.

As an award-winning author and fine artist, I use my visual and writing strengths as tools to communicate a brand's unique personality and message.

I have experience in editing and writing property, investment and lifestyle supplements for major newpapers, Business Day and Sunday Times. This involves working closely with the sales team, creating original editorial and advertorial content, briefing freelancers and managing budgets.

Most recent digital writing experience includes SEO website and blog copy for an Australian marketing company, The Five, and creating audio scripts for a meditation app.

I am currenly enrolled in a SEO certificate course with StudioHawk, a specialist SEO agency in Australia.

Apart from digital copywriting and advanced copyediting qualifications, I also hold a master's degree in Creative Writing and an honours degree in Fine Art.

Content Types
Article, Narrative Video, Interview, Website Copy, Blog Post, Ad/Promotional Copy
More Information
University of Cape Town, Master's degree in Creative Writing
University of Cape Town, Honours degree in Fine Art
Cape Town, South Africa|Afrikaans, English

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