My innate curiosity guides my sustainability storytelling.
As the Content Strategist and Producer at ChargeHub, I am currently responsible for managing, planning, and maintaining social media accounts, including Instagram, Facebook, Twitter, LinkedIn and company guides. In addition, I compose monthly newsletters sent out to over 50,000 subscribers in both Canada and the United States, in French and English. Prior to ChargeHub, I was the content strategist and producer for an online magazine, TheFutureEconomy.ca, where I edited over 50 expert interview transcripts into their final version for publishing. As an expert communicator, I know the importance of crafting strategic content that empowers readers to engage in the conversation. My innate curiosity and eternal optimism are the elements that drive my devotion to researching and dissecting complex topics in order to present them in compelling ways for people at every level. An essential approach in driving engagement among youth in regards to climate change. Although I have always been drawn to sustainable development, it was after graduating from my Public Relations degree that I started writing. After my studies, I secured my first job as a Marketing Coordinator at an organic and natural food store. During my free time, I started to research, discover and interview sustainability business owners across Canada. This led me to be a guest blogger for Huffington Post Quebec. From Coast to Coast, what started as a hobby greatly shaped my understanding of web content writing, social media management and presenting the right content with the right context at the right time, both in English and French. Since then, I have demonstrated success growing online audiences both organically and with important budgets, with clients such as Damiano Organic, Chargehub and TheFutureEconomy.ca.
Article, Blog Post, Whitepaper, Ebook, Social Copy, Website Copy, Interview, Case Study, Press Release, Email Newsletter, Presentation, Page Layout, Script, Corporate Video, Landing Page
Cambridge University, Sustainability Business Management