Erin Hueffner

Content Strategist, Copy Editor, Copywriter, Ghostwriter, Writer, Managing Editor

Senior Copywriter + Content Writer

Erin Hueffner, a nationally-published copywriter and lifestyle journalist. She has worked with national brands including American Girl, "Eat This Not That," Fodor's Travel, American Family Insurance and more. She brings a unique blend of marketing expertise and journalistic storytelling to her clients across the country.
Categories
Content Types
Article, Blog Post, Interview, Product Description, Press Release, Ad/Promotional Copy, Direct Mail, Email Newsletter, Explainer Video, Commercial, Landing Page
More Information
University of Wisconsin , Bachelor of Arts, English
Madison, WI, USA|English
Publications
N/A

Published Content

42
eatthis.com
Article
27 Ways We All Got a Lot Less Healthy During the 2010s

Article for "Eat This, Not That"

November 22nd, 2019
eatthis.com
The Dangers of Oversleeping This Winter

Article about sleep and health for Eat This, Not That

November 20th, 2019
eatthis.com
Article
The Year's Biggest Health Headlines

Top Ten health stories of 2019

November 18th, 2019
msn.com
Article
40 Ways You’re Treating Your Heart Wrong

This article about heart health was published on MSN.com.

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Social Copy
American Family Insurance agent social media post - renters insurance

Social post for American Family Insurance agents to use in lead generation

eatthis.com
Article
21 Things You Should Never Do in Winter

Article for "Eat This Not That!"

November 6th, 2019
fodors.com
Article
10 Disney World Hiding Spots for Toddlers (or Even Adults) to Catch a Quick Nap

Best places to catch a quick nap tip article for Fodor's Travel.

October 10th, 2019
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Ad/Promotional Copy
American Girl ad

Web banner ad for American Girl Place New York.

eatthis.com
Article
20 Cold and Flu Remedies, According to Medical Experts

Advice from medical experts on what to do to treat a cold or flu for "Eat This Not That!"

November 1st, 2019
isthmus.com
Article
Heal thyself

Article about breast cancer and wellness.

April 4th, 2019
eatthis.com
Article
15 Ways Your House Mold Is Making You Sick

A look at the ways mold affects your health for "Eat This Not That!"

October 24th, 2019
isthmus.com
Article
Horses that heal

Article about the benefits of equine therapy for ISTHMUS, a local publication in Wisconsin.

August 2nd, 2018
isthmus.com
Article
Touch of Tibet

Entrepreneur from Tibet starts an art business.

May 2nd, 2019
eatthis.com
Article
38 Ways to Live Healthy for As Long as Possible

Medical advice for living longer for "Eat This Not That!"

July 30th, 2019
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Ad/Promotional Copy
American Girl New York store windows

Retail Window advertising banners at American Girl Place New York in Rockefeller Center.

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Social Copy
American Family Insurance agent social media post - small business insurance

Social post for American Family Insurance agents to use in lead generation.

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Social Copy
American Family Insurance social media post - Commercial Farm Ranch insurance

American Family Insurance agent social post for Commercial Farm Ranch insurance lead generation.

americangirl.com
Article
Top Tips for Back to School

Advice article about parenting for American Girl.

eatthis.com
Article
What You Really Need To Know About Epilepsy

I spoke with leading experts to write this advice article about epilepsy for "Eat This Not That!"

October 30th, 2019
bravamagazine.com
Article
In The Hole

Article about personal finance and debt for BRAVA Magazine.

December 26th, 2018
youtube.com
Explainer Video
DreamSecure Flexible Life Insurance

Explainer video about life insurance for American Family Insurance.

October 4th, 2019
wonderschool.com
Article
How to spend the last few weeks of summer before your preschooler starts kindergarten

Advice article about kindergarten for Wonderschool.

July 17th, 2019
eatthis.com
Article
Cures for Every Cold Symptom, According to Doctors

Advice on the common cold for Eat This Not That

November 4th, 2019
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Ad/Promotional Copy
American Girl ad

Holiday advertisement for American Girl

eatthis.com
Article
20 Facts That Will Change the Way You Wash Your Hands

How washing your hands can impact your health for "Eat This Not That!"

August 29th, 2019
eatthis.com
Article
40 Ways You're Treating Your Heart Wrong

Expert advice on heart health for "Eat This Not That!"

September 3rd, 2019
eatthis.com
Article
Things You Should Never Do When Someone Has A Seizure

Advice from medical experts and research publications for "Eat This Not That!"

October 30th, 2019
amfam.com
Landing Page
Badger fans, welcome to the FAMILY

Affiliate landing page for American Family Insurance.

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Ad/Promotional Copy
American Girl book ad

American Girl book advertisement

americangirl.com
Article
12 Ways to Ask "How Was Your Day Today" Without Asking

Advice article about parenting for American Girl.

americangirl.com
Article
Ask the Expert: Dr. Amanda Cox on Understanding Food Allergies and Intolerances

Advice article for American Girl Magazine

americangirl.com
Article
Spring Break Travel Trips

Advice article for American Girl Magazine

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Ad/Promotional Copy
American Girl ad

Holiday ad for American Girl

americangirl.com
Article
A Window Into Creating Holiday Magic, feat. American Girl's NYC Store Display

Article for American Girl Magazine

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Email Newsletter
American Girl e-newsletter

E-newsletter for American Girl

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Article
American Girl Magazine feature article

Feature article for American Girl Magazine

americangirl.com
Landing Page
American Girl Store New York

As an in-house Senior Copywriter at American Girl, I crafted content to drive traffic to American Girl Stores across the country.

November 29th, 2018
amfam.com
Article
Terri Powell Combines Her Love of Horses With Customer Care

Branded content writing for American Family Insurance.

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Direct Mail
American Girl toy catalogue

American Girl Catalogue spread

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Ad/Promotional Copy
American Girl Cafe menu

Menu for American Girl Cafe

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Website Copy
American Girl book description for amazon.com

American Girl book jacket description for Amazon.com

americangirl.com
Landing Page
American Girl Bowling Alley toy description

As an in-house Senior Copywriter for American Girl, I wrote product descriptions for all channels (web, print, packaging, retail).

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