Brian R. Strauss first began to contemplate the concept of a local publishing press as a means of engaging the local San Diego artistic community. What he saw in many writers was a desperation for opportunity in a largely hostile or inert literary landscape. More than ever, it is evident that the philosophies behind publishing have to coincide with the evolving nature of writers whose work is often dismissed in a time where literature and its seemingly illusory definition is persistently changing.
Returning home to San Diego in the winter of 2014, Strauss began to plot the course for a publishing press that would build upon the ever-shifting literary landscape of a modern world. His first collection of poetry Call of the Void was released on Foxx Press to moderate local fanfare. The following year he released his second collection of poetry Strung Like Puppets and was featured in San Diego CityBeat as part of their cover feature on six emerging San Diego poets.