Storyteller and writer specializing in lifestyle and digital marketing
Content writer with 11 years of experience in the industry, playing key roles as strategist, editor, and producer. As an exceptional generalist, my writing expertise spans a diverse range of industries, including: • Digital marketing • Ecommerce • Fashion • Health and wellness • Beauty and skincare (I'm an avid makeup and skincare enthusiast myself!) • Small business • Business-to-business • Entertainment • Sustainable living • Home improvement/home decor • Education
My keen research skills give me the knowledge and understanding to write high-quality content on any topic that comes my way--from thought leadership pieces on social media intelligence to alternative lender comparisons to furniture store landing page copy. Being a consumer myself, I particularly enjoy creating captivating website copy for consumer goods websites. With a strong background in digital marketing, I'm a long-time bylined contributor to blogs such as Sprout Social and Audiense--both leaders in the world of social media management and audience intelligence, respectively. I also ghostwrite for other leading blogs on digital marketing and e-commerce fulfillment.
As a lifelong storyteller, I write fiction in my free time. My short stories have appeared in anthologies published by HarperCollins Publishers and Zubaan Books.
Article, Blog Post, Ebook, Social Media, Website Copy, Product Description, Buyers Guide, Infographic, Checklist, Case Study, Ad/Promotional Copy, Email Newsletter
More Information
University of Calcultta, Bachelor of Arts
Indira Gandhi National Open University, Teaching English as a Second Language