B2B and Tech Marketer: Quick Turnarounds, Nearly Perfect the First Time
I've spent nearly my entire career in financial services, B2B and technology marketing. I'm a former technology reporter for CBS Radio, where I covered such trends as wearables, IoT, commercial drones, driverless cars, security breaches, biometrics, and Net neutrality.
I've worked with the Comcast's and Samsung's of the world as well as small startups you've never heard of: when developing content, company size doesn't matter. Content is a company's voice, which when done right, not only gets the company found via SEO but convinces the reader to engage further and begin their buyer's journey.