Jeannie Houchins, RD

Content Strategist, Editor, Ghostwriter, Photographer, Technical Writer, Writer, Managing Editor

Award winning marketing strategist; food, nutrition, wellness expert

Jeannie is an award-winning marketing communications leader with experience building brands and business units to generate client value. She’s worked with some of the world’s most recognized brands and companies across the spectrum in the food, nutrition, wellness, beauty, hospitality, travel, and retail verticals.

An agency veteran she is also a Registered Dietitian where she employed her food, health, nutrition, and wellness knowledge at the prestigious Centers for Disease Control (CDC) and Institute of Food Technologists (IFT). She has written for, Food Technology magazine, Atlanta’s Flavor magazine, Natural Health, and the Journal of Nutrition Education and Behavior. She authored chapters in “Food Science, An Ecological Approach “and the “American Dietetic Association Cooking Healthy Across America” cookbook. She's been quote in local and national media including the Chicago NBC affiliate about ethnic food guide pyramids and Today’s Dietitian magazine.

Jeannie served as the 2016-2018 Food, Nutrition, and Wellness Scientific Chair for IFT’s Annual Meeting Scientific Program Advisory Panel and was appointed an International Association of Culinary Professional 2019 and 2017 cookbook judge. She is an active member of the American Society of Nutrition, Academy of Nutrition and Dietetics, Dietitians in Integrative and Functional Medicine, Sports Cardiovascular and Wellness Nutrition, Institute of Food Technologists, New York Academy of Sciences, and International Association of Culinary Professionals. Jeannie has certifications in Bean to Bar Chocolate, Wine & Spirit Education Trust (WSET), and Creative Fragrance Development from the Fashion Institute of Technology.
Content Types
Article, Blog Post, Whitepaper, Ebook, Social Copy, Website Copy, Interview, Product Description, Case Study, Press Release, Email Newsletter, Guide, Presentation, Script, Live Event, Recipe, Checklist
More Information
Tufts University + Emerson College, Communication
University of Minnesota, Nutrition
New York, NY, USA|English

Published Content

Press Release
Black Tea May Fight Diabetes

Long known for its antioxidants, immune boosting and, most recently, antihypertensive properties, black tea could have another health benefit. Black tea may be used to control diabetes, according to a study in the Journal of Food Science, published by the Institute of Food Technologists.
Taste Better, Live Better — Using Flavor to Retrain Palates and Fill Up on Less

Retraining your palate can and will help you re-think your food choices.

October 30th, 2008
Healthy Food That Tastes Good & Fills You Up

Finding foods that satiate is challenging but it doesn't have to be! Read on for tips on which foods to choose to keep you fuller longer.
Sensible Snacking for 9-to-5ers

Snack - caloric sabotage or savior? Realistic snacking is explored including ways to help keep your waistline in check while still satisfy your munchies before your next meal.

June 30th, 2008
Making Sense of Personalized Nutrition

Personalized nutrition is closer than you think; however, do you know what it can do for you?

March 23rd, 2016
Sign into IFT

Communicating science is challenging - with all the noise online, it's hard to find what and who is credible.
Blog Post
The Limbic System Wins—Or Does It?

Blog post book review for Food Technology magazine and the E-Perspective blog for food scientists.

July 6th, 2015
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