"Jen the Pen"
President/CEO Letter, 2016 Annual Report, FHLB Dallas
I wrote these vignettes for a consumer investment brochure, produced by Guaranty Federal Bank (now BBVA Compass).
Vizient is the largest member-driven, health care performance improvement company in the country. I ghost-wrote this blog post with input from the SME.
Frost Bank believes in community investment. The century-old financial institution has supported affordable housing for years, and in 2017, the Federal Home Loan Bank of Dallas honored Frost Bank with the CARE award for its Community Area Revitalization Efforts. For this video, I was privileged to write the script, work on the video shoot, gather assets and music, and provide art direction.
BankPlus in Mississippi actively invests in communities across the state. In 2017, the Federal Home Loan Bank of Dallas honored BankPlus for years of community support and involvement. I had the privilege of writing a script, sourcing assets and art-directing this video.
A 2016 Platinum Hermes winner, the Vision and Values campaign from the Federal Home Loan Bank of Dallas explained a newly defined mission and value statements to promote an inclusive corporate culture. For this campaign, I was responsible for video script writing, gathering assets and working with the video producer to achieve our desired final result.
A 2017 Gold Hermes winner, "Dividends" is an internal magazine published for members of the Federal Home Loan Bank of Dallas. I wrote the articles on pages 7 and 12.
I worked with a talented team to overhaul fhlb.com. I was responsible for writing and editing copy, as well as conducting quality assurance testing prior to go-live.
One Dunkin' Donuts store in Santa Fe, New Mexico, renovated its location with a loan from Century Bank, a member of the Federal Home Loan Bank of Dallas. I wrote this press release to generate awareness and interest in the member's financial products.
As the researcher/writer for Museum Arts in Dallas, I wrote much of the exhibit copy that is in the International Bowling Museum and Hall of Fame. A fun side note: Carmen Salvino is a legendary name from bowling's heyday. We needed an exhibit to explain bowling's worldwide appeal. I came up with the concept for a trivia game called, "Where in the World is Carmen Salvino?"