Jill Blackford

Content Strategist, Copy Editor, Copywriter, Editor, Graphic Designer, Writer, Managing Editor

Strategic Travel + Brand Copywriter

Jill Blackford is an experienced copywriter, editor, content strategist and creative director. Comfortable working with brands, agencies and media—from emerging to Fortune 500—Jill enjoys creating content that is both click-worthy and compelling. Clients include Mosaic Hotel Group, Whole Foods Market, One+Only Palmilla Resorts, Intuit, Westfield, Environment Furniture, Bebe and LUXE Magazine. While she's always up for the challenge of any assignment, Jill's areas of focus include travel, fashion, luxury, innovation, and conscious capitalism. Past roles include Managing Editor/Creative Director for WestfieldStyle and freelance Features Editor for NikkiStyle Magazine.

// www.studioblackford.com //
Categories
Content Types
Article, Blog Post, Ad/Promotional Copy, Email Newsletter, Website Copy, Social Copy
More Information
Indiana University Bloomington, Bachelor of Arts, Journalism | Honors Division
Los Angeles, CA, USA|English
Publications
N/A

Travel + Resort

13
aubergeresorts.com
Email Newsletter
Email | Susurros del Corazon Resort

Wrote copy for Email promoting ownership at new luxury resort Susurros del Corazon in Punta de Mita, MX.

olemahouse.com
Blog Post
Blog Post | Top 10 Reasons to Visit Point Reyes

Wrote blog post on top Point Reyes travel spots for boutique hotel Olema House.

hoteloceanasantamonica.com
Website Copy
Website Creation | Oceana Hotel Santa Monica

Concepted and wrote all website and integrated offline copy for luxury resort hotel client in Santa Monica, Caifornia.

studioblackford.com
Article
Blog Post | The Fishing Village turned Hipster Hangout You Need to Visit Now

Travelogue article on emerging destination Trancoso, Bahia, BR

northblockhotel.com
Website Copy
Website Content | North Block Hotel

Wrote website copy for North Block Hotel, voted #1 hotel in Northern California by Condé Nast Traveler readers.

summitskyranch.com
Website Copy
Website Content | Summit Sky Ranch

Wrote web copy for new amenities sections of website for Summit Sky Ranch Colorado resort property.

PDF upload
Ad/Promotional Copy
Resort Brochure | Wymara Turks+Caicos

Wrote copy for promotional brochures for luxury vacation and ownership at resort property Wymara Turks+Caicos.

oneandonlyresorts.com
Ad/Promotional Copy
Resort Ads | One&Only Palmilla

Created brochure, web and ad copy for global resort One&Only Palmilla's Los Cabos property.

PDF upload
Ad/Promotional Copy
Magazine Cover Wrap | AAA Travel

Wrote and edited copy for AAA Travel's bi-annual Auto Policy Member Guide.

olemahouse.com
Website Copy
Website Content | Brunching at Olema House

Wrote website copy for dining at boutique Marin County hotel Olema House.

mosaichotelgroup.com
Blog Post
Blog Post | Find Your Adventure at Point Reyes' Olema House Hotel

Wrote blog post for Mosaic Hotel Group, a collection of award-winning, modern boutique hotels.

studioblackford.com
Article
Article | Krug Champagne Goes Sky High

Wrote article on Krug Champagne luxe travel in the sky for Vivre luxury travel magazine.

studioblackford.com
Website Copy
Tourism Campaign | Westfield

Wrote all digital, email, social, microsite and integrated campaign copy for tourism launch campaign.

Fashion + Retail

4
studioblackford.com
Blog Post
Managing Editor | WestfieldStyle Blog

Oversaw writers, designers, production and editing of 30+ blog posts per month for WestfieldStyle lifestyle blog.

studioblackford.com
Email Newsletter
Email Campaigns | Bebe

Created concept and wrote copy for Email campaigns tied to launch of new season line for retail fashion brand Bebe.

studioblackford.com
Ad/Promotional Copy
Brochure | Environment Furniture

Wrote brochure copy for launch of new eco-line fashion partnerships with Environment Furniture umbrella.

studioblackford.com
Ad/Promotional Copy
Annual Development Book | Westfield

Wrote, edited and proofread 60-page book to promote Westfield to development and leasing clients.

Lifestyle + Culture

8
studioblackford.com
Social Video
Video Ads | The New Blue Ocean

Created video script with stock video footage for spec social video ads.

studioblackford.com
Ad/Promotional Copy
Omnichannel Campaign | Westfield App

Created copy and concept for digital, OOH and print campaign for Westfield App relaunch.

studioblackford.com
Article
Restaurant Reviews | Blackboard Eats

Wrote restaurant reviews for hip-deals site BlackboardEats.

studioblackford.com
Article
Articles | SoCal Goes Green for The Daily Transcript

Wrote series of online media articles on green building in Southern California.

studioblackford.com
Blog Post
Blog Post | Soundoff Series: Mixtapes from My Favorite Hotspots

Post showcasing some of the best (mostly) electronic beats from some of my favorite cities.

studioblackford.com
Blog Post
Blog Post | What Happens at the End of Art (and Man)?

Artview post on Adrián Villar Rojas' revolutionary exhibit at Museum of Contemporary Art LA.

studioblackford.com
Article
Profile | Feature on Starchitect Frank Gehry

Feature article on renowned architect Frank Gehry for Nikki Beach's lifestyle magazine.

studioblackford.com
Live Event
Conscious Consumerism Initiative | FutureVision

Created initiative as part of the Women's March that cultivated community and future fashion partnership.

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