I love good content, smart marketing strategies, and creative community building.
Working in publishing, I know the value of good content is not limited to the product at hand. Catalog copy, marketing pieces, blogs, and social media are all essential to engaging customers so they return again and again. When I'm not hard at work crafting that content, I'm busy dreaming up new ideas and collaborating with my team members to tell our story.
When I'm not writing, I'm typically trolling Pinterest for style inspiration, unique DIYs, vegetarian recipes, and stories about creatives who are doing fabulous new things. My curiosity is endless and I'm always on the lookout for my next obsession... they always seem to come from the most unlikely places.