Jim Burch

Content Strategist, Copywriter, Ghostwriter, Writer, Managing Editor

Copywriter. Outdoorsman. Forever Seeking the Perfect Story.

As a full-time Content Product for PetSmart Inc., I write for PetSmart.com's Learning Center, the PetSmart mobile app, video scripts, and social media promotions. I have nearly 10 years of writing experience in journalism, pet retail, health and wellness, and the outdoors.

And speaking of the outdoors, this is where my true passion thrives. I love everything about the wilderness and sharing my experience and expertise with others, especially those who balance the outdoors with a full-time career.

I believe that good content stands on its own. Before I consider SEO, trends, or any other technical aspect, I ask "Is this content that will amaze someone?" My goal is to deliver amazing copy every time.
Categories
Content Types
Ad/Promotional Copy, Blog Post, Article, Product Description, Script, Website Copy
More Information
Murray State University, Creative Writing/Journalism
Phoenix|English
Publications
N/A

Published Content

47
gore-tex.com
One Boot to Rule Them All: Testing The North Face Ultra GORE-TEX® SURROUND® Mid Boot
July, 31 2017
9to5hiker.com
Article
5 Arizona Swimming Holes to Jump Into
June, 1 2017
9to5hiker.com
Article
Leave No Trace: The Principles to Keep Nature Beautiful
May, 26 2017
9to5hiker.com
Article
The Ultimate Hiking Workout for Desk Jockeys
May, 20 2017
9to5hiker.com
Article
Trail Tales: Druid Arch, Canyonlands National Park
May, 20 2017
9to5hiker.com
Article
5 Ways to Maximize Your Paid Vacation Days
May, 19 2017
9to5hiker.com
Article
How to Bring the Wilderness Into Your Work
May, 19 2017
isafyi.com
Article
AMPED Breakout Session Recap
August, 11 2016
isafyi.com
Article
IsaLean Shake Dairy-Free Now Available in 2 New Flavors (Back in Stock)
August, 8 2016
isafyi.com
Article
Introducing IsaLean Bar Dairy-Free in 2 New Flavors! (Video)
August, 8 2016
isafyi.com
Article
Brain and Sleep Support System Is in the Spotlight!
August, 8 2016
isafyi.com
Article
Save on AMPED Products Today
July, 25 2016
isafyi.com
Article
Orange Cream IsaLean Shake Available Today!
July, 12 2016
isafyi.com
Article
Learn How AMPED Can Help Improve Everyday Activity (Series)
July, 2 2016
isafyi.com
Article
Isagenix Greens Is in the Spotlight! See Why. (Video)
June, 20 2016
isafyi.com
Article
Use the AMPED Product Line to Help Your Business Thrive
June, 14 2016
isafyi.com
Article
How Our Team Isagenix Athletes Pump Iron
May, 24 2016
isafyi.com
Article
Learn How AMPED Can Support Building Muscle (Series)
May, 19 2016
isafyi.com
Article
Whey Thins Are Now Gluten-Free!
May, 12 2016
isafyi.com
Article
Stay Energized With Isagenix Greens (Recipe)
May, 9 2016
isafyi.com
Article
Don’t Wait! One Week Left to Save on IsaDelight Chocolates for Mother’s Day
May, 2 2016
isafyi.com
Article
Celebrate Mother’s Day: Limited-Time IsaDelight Promotion
April, 21 2016
isafyi.com
Article
Learn How AMPED Can Support Your Endurance Activity (Series)
April, 16 2016
isafyi.com
Article
AMPED Hydrate Will Start to Replace Replenish in May
April, 12 2016
isafyi.com
Article
Boost Your Performance With Isagenix Greens (Recipe)
April, 8 2016
isafyi.com
Article
3 Ways Isagenix Greens Supports Healthy Aging
March, 18 2016
isafyi.com
Article
Meet the New Product Information Sheets and Make Them Work For You
March, 17 2016
isafyi.com
Article
Learn How and When to Use the AMPED Line of Athletic Performance Products (Infographic & Video)
February, 12 2016
isafyi.com
Article
Mix Up Your Greens With These Tasty, Nutrient-Packed Recipes
January, 29 2016
isafyi.com
Article
David Is Goliath: Lacrosse Star Shawn Evans Conquers Giants as League MVP
January, 22 2016
isafyi.com
Article
Meet AMPED: The Future of Your Performance (Video)
January, 15 2016
isafyi.com
Article
Survive the Winter Weather and Save Big With the Winter Survival Kit
January, 5 2016
isafyi.com
Article
Stay Energetic During the Holidays With e+
December, 16 2015
isafyi.com
Article
Celebrate the Holiday Season With These 2 Isagenix Coffee Promotions
November, 21 2015
isafyi.com
Article
Seasonal Hot Deals Are Here! Get Them Before They’re Gone
November, 16 2015
isafyi.com
Article
October 20 is World Osteoporosis Day – Take Control of Your Health
October, 17 2015
isafyi.com
Article
Canada and U.S. Introduce New Fall 2015 Product Catalog
October, 6 2015
isafyi.com
Article
New Coffee Packs Make Brewing Convenient & Sharing Easy
October, 6 2015
isafyi.com
Article
Ordering Products is Now Easier Than Ever
September, 24 2015
isafyi.com
Article
START Members “Give Back” After Celebration 2015
September, 23 2015
isafyi.com
Article
4 Things Your Workout Could Be Missing Without AMPED Power
September, 22 2015
isafyi.com
Article
The New Weight-Loss System Guide: The Latest Tool for Your Healthy Lifestyle
September, 8 2015
leaderswest.com
Article
3 Bold Marketing Campaigns Worth Learning From
July, 14 2015
problogger.net
Article
Life After Keywords (Not Provided)
February, 10 2014
petsmart.com
Article
DIY cat gingerbread house article
petsmartcharities.org
Article
Field of Dreams
fabulousarizona.com
Article
Best Paleo-Friendly Restaurants in Phoenix
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