Content Marketing, Search Engine Optimization Copywriting, Digital Marketing
I am an integrated marketing communications strategist with accreditation in public relations. I have a solid background in blog writing, guest blogging, and SEO. I've also helped clients develop their content strategy and buyer journey and then to create the content including lead generation downloads such as ebooks, guides, templates, video training, etc. My strategies have been featured in some of the largest publications in the industry including Social Media Today, Spin Sucks, AllTop, PR News, The Business Journal and American Express Open Forum.
A recent example of a client work project is work I did for my client iCohere. I served as their freelance marketing manager for four years. During that time, I led a website rebranding, development of the lead generation content marketing plan including a blog, webinars and other interactive content, development of an online community, management and creation of all marketing collateral and strategies for each marketing channel, and public relations.
My clients have included small businesses, mid-size businesses and Fortune 500 companies such as Microsoft.
Article, Blog Post, Whitepaper, Ebook, Social Copy, Website Copy, Interview, Case Study, Press Release, Direct Mail, Infographic Copy, Email Newsletter, Guide, Presentation, Explainer Video, Commercial, Landing Page, Checklist
University of Central Florida, Business Administration, Marketing