Authentic, fact-based healthcare content writing for medical, business, payer, academic, patient and consumer audiences
Hi, my name is John Baresky. I have over 20 years of experience in the healthcare industry leading marketing initiatives and writing healthcare content for audiences spanning physicians, nurses, pharmacists and other clinicians plus pharmaceutical companies, medical technology firms, healthcare provider organizations, managed care, investors, academics, consumers and other stakeholders.
My fact-based content writing aligns with industry standards and an organization's brand, SEO digital marketing elements, regulatory requirements and goals. It establishes trust and value whether it's educating readers with important healthcare information or generating more revenue from customers through content marketing.
This experience was earned through working at Walgreens, Pfizer, AbelsonTaylor, TAP (Takeda Abbott Partnership), Hospira Worldwide and Boston Software Systems (EHR/EMR).
My professional interests emulate my family that includes doctors, nurses, physician assistants and other clinicians plus those in healthcare administration and healthcare business roles. Healthcare is the only industry I work in.
Article, Landing Page, Case Study, Social Copy, Whitepaper, Website Copy, Blog Post, Email Newsletter, Ad/Promotional Copy