John Feldman

Content Strategist, Copywriter, Ghostwriter, Technical Writer, Writer

Bringing your creative ideas to life.

My goal is to create content that sells. As a writer for thirteen years and a marketing specialist for six, I want to create content that jumps off the screen to rake in new customers. Want to create an ebook that showcases your knowledge? Need content on your site to boost search-engine rankings? Or do you simply have a story that must be told? Let's work together to put your thoughts to paper.
Categories
Content Types
Article, Blog Post, Whitepaper, Ebook, Social Copy, Website Copy, Email Newsletter, Guide, Script, Landing Page
More Information
Salisbury University, Marketing
Location|Languages
Publications
N/A

Published Content

6
johnfeldman.com
Landing Page
Website Content - Landing Page

A landing page needs to be entertaining, educational, and, most importantly, must have options for the potential customer to go further--whether this be signing up for a newsletter or simply clicking a link to another page on your site. Don't make it easy for them to leave!

February, 26 1985
PDF upload
Guide
Software Tutorial - Job Aid

The goal of technical writing is to take industry-speak, so to say, and turn it into content that can be clear enough for the average person to understand. Technical writing is dissecting the language and simplifying it.

johnfeldman.com
Blog Post
Blog Post

The more content you have on your site, the better chance you have of ranking higher on search engine results pages (SERPs). I could go on for days, but keyword research, topic clusters, and consistent blog posting are vital to a successful web presence.

PDF upload
Script
Instructional Design e-Learning Script

We've all watched YouTube tutorial videos--"how to" demonstrations. The best ones are flawless and that's most likely because they have a script written out beforehand. With a script, there are no pauses, ums, or stutters. Instead, you have a consistent and professional flow.

PDF upload
Blog Post
Blog Post

In order to enhance your chance at landing on the first page of a search engine results page (SERP), your blog should be at least 1,000 words. In this case, a client was more interested in a short and sweet piece.

PDF upload
Interview
Client Magazine Interview

A client was being interviewed by a local magazine and wanted her answers to shine. My vision was to picture her in a room with a journalist sitting in front of her, and I wrote this with that vision. She was thrilled with the results.

January, 4 2018
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