Writing (mostly) about natural health, nutrition, and wellness topics. Articles, landing pages, SEO blog posts, email autoresponders, press releases, etc.
A mini ebook guide for newcomers to the ketogenic diet, written for a natural superfood family-owned ecommerce.
The "Why" statement for brands is one of the most important pieces of web real estate. With the exception of product reviews, many potential customers unfamiliar with a brand's ethos will take a cursory look at this copy and make a quick decision of whether or not to proceed with a purchase. Small amount of copy, huge importance.
Fitness article for the high-traffic website, Mother Nature Network.
Miracle Noodle is the leading brand of low carb pasta and rice. This article is about a popular plant-based fast-food burger.
Winning the battle of the bulge during the holidays.
Landing page promotion for a new product from one of the leading weight loss natural food brands.
Adaptogenic herbs are becoming increasingly popular for their ability to help with stress of all kinds. This article focused on a less-known application of the herb--sports performance. It was written for a highly-respected natural supplement trade journal.
ActiveHerb is one of the leading ecommerce outfits for traditional Chinese medicines. I've written dozens of product pages for the brand, all of which must be in compliance with FDA regulations.
I ghostwrite the blog of a private chef-cum-Green Drink delivery magnate. This one is just one of several posts I've written that discuss the latest, greatest weight-loss eating protocol: intermittent fasting.
Dr. Berg is a chiropractor, who, like Dr. Axe, happens to be a brilliant digital marketer. I had the opportunity to help him with the launch of a new product--Kale Shake--by writing the copy to this landing page.
Though this is a blog, it's actually top-of-funnel, direct response copy for a hair care essential oil blend. To date, it's the company's most successful article for this particular blend.
I've ghostwritten hundreds of blog posts for AllNaturalideas.com. This one discusses if yogurt is permissible to eat, if you're following a ketogenic diet. The article has generated 65 comments and counting....
I wrote the script for a video FAQ (why aren't more companies doing video FAQs?) for the leading low-calorie pasta company, Miracle Noodle.
Landing page for a leading herbal men's sexual performance supplement. I wrote the copy, as well as different versions of it to A/B test.
C. Difficile (or "C Diff") is an infection. Approximately 500,000 Americans a year are infected by C. Diff. This article for Mother Nature Network explains why this condition plagues so many people.
An ebook I authored focusing on holistic health principles, i.e. nutrition, exercise, supplements, managing stress. Shameless self-promotional plug: it's available for purchase on Amazon. Order Now!
Choosing which style of yoga--there are several--can be confusing. This article for the Mother Nature Network, clears the fog for newcomers to this ancient discipline.