Justin Estes

Writer, Copywriter, Content Strategist, Copy Editor, Developmental Editor, Editor, Ghostwriter

I create compelling financial content that helps leading brands – like Bankrate, the New York Stock Exchange, Franklin Templeton, Credit Karma, and Sequoia Capital – educate their audiences and drive business results.

I am an award-winning writer, strategist, and certified financial marketing expert with over 5 years of experience creating high-impact content for finance and B2B SaaS brands.

Leveraging my expertise across banking, investments, fintech, wealth management, and private equity in real estate, I translate complex financial concepts into clear, engaging narratives that resonate with each audience.

My work spans the full content spectrum: SEO-optimized articles, executive ghostwriting, case studies, whitepapers, lead magnets, email campaigns, and comprehensive content strategy development. With hands-on experience at firms like Greystar and Brookfield Asset Management, I bring both Wall Street credibility and Silicon Valley perspective to every project.

Specializations:

1. Investment content & wealth management
2. Fintech strategy & financial publishing
3. Banking & credit union marketing
4. B2B SaaS content for financial services
5. Personal finance research and education
6. Complex, niche finance and tech topics

In addition to financial content, I have over 7 years of experience working with cafes and coffee brands to elevate their performance through beverage development, marketing strategy, and operational improvements. I'm passionate about helping coffee shops scale while enhancing the customer experience.

Whether you need a single piece of thought leadership or a comprehensive content strategy, I deliver financially sophisticated content that's accessible to your target audience.
Categories
Content Types
Article, Product Description, Buyers Guide, Blog Post, Website Copy
More Information
Charleston Southern University, Accounting
Charleston Southern University, Financial Management
Charleston, SC, USA|English
Publications

My Portfolio

30