Kelsey Jones

Content Strategist, Copy Editor, Copywriter, Editor, Ghostwriter, Writer, Writer Manager

Digital marketing, technology, and business writer focused on actionable advice.

Kelsey Jones is a writer and digital marketing consultant, specializing in content-driven strategy that can increase engagement and traffic.

She is the founder of the first and only news content marketing agency, StoryShout, which specializes in news content for brands and small businesses.

Kelsey served Executive Editor at Search Engine Journal for three years, where she managed an internal team of seven and over 70 contributing writers.

She also has worked with some of the best in the business on SEJ’s Search Engine Nerds podcast, ThinkTank webinar series, and Pubcon interview series, talking with marketing experts like Guy Kawasaki, Jeff Bullas, and Larry Kim. As a marketing consultant, Kelsey was a US Search Awards judge in 2014, 2015 and 2016. She has worked with brands like Yelp, Intuit Quickbooks, Salesforce, and more on content and marketing strategy.
Categories
Content Types
Ad/Promotional Copy, Article, Blog Post, Case Study, Commercial, Ebook, Explainer Video, Guide, Infographic Copy, Presentation, Press Release, Product Description, Social Copy, Website Copy
More Information
Kansas State University, B.A. English Literature and Creative Writing
Kansas City|English
Publications

Samples of Work

456
How to Set Up a Successful Pinterest Business Account
blog.woobox.com
How to Set Up a Successful Pinterest Business Account
April, 24 2018
Call-To-Action Strategy: What To Offer B2B Buyers That Stands Out
komarketing.com
Call-To-Action Strategy: What To Offer B2B Buyers That Stands Out
May, 8 2018
Forget the Nail Polish & Flowers: See Mother’s Day Giveaway Ideas for Gifts Mothers REALLY Want
blog.woobox.com
Forget the Nail Polish & Flowers: See Mother’s Day Giveaway Ideas for Gifts Mothers REALLY Want
April, 25 2018
How do SEO and Storytelling Work Together? An Interview With Casey Markee
clearvoice.com
How do SEO and Storytelling Work Together? An Interview With Casey Markee
September, 7 2016
How Did GoDaddy Build Their Own Search Engine? A #MarketingNerds Exclusive Interview
searchenginejournal.com
How Did GoDaddy Build Their Own Search Engine? A #MarketingNerds Exclusive Interview
April, 18 2017
The 5 Types of Content Marketing Metrics You Need to Know
clearvoice.com
The 5 Types of Content Marketing Metrics You Need to Know
August, 4 2016
How to Leverage New Technology in B2B Marketing
komarketing.com
How to Leverage New Technology in B2B Marketing
March, 15 2018
How to Use Live Streaming in Social Media
six-stories.teachable.com
How to Use Live Streaming in Social Media
10 Sweepstakes Ideas to Put a Spring in Your Quarterly Prep
blog.woobox.com
10 Sweepstakes Ideas to Put a Spring in Your Quarterly Prep
April, 4 2018
The Fear of Missing Out In the Digital Age: Harnessing the Power of FOMO Through Online Contests
blog.woobox.com
The Fear of Missing Out In the Digital Age: Harnessing the Power of FOMO Through Online Contests
March, 14 2018
Top Content Marketing Courses and Training for Working Professionals
clearvoice.com
Top Content Marketing Courses and Training for Working Professionals
April, 16 2018
From Coupons to Contests: How You Can Add Sweepstakes and Giveaways to Any Marketing Strategy
blog.woobox.com
From Coupons to Contests: How You Can Add Sweepstakes and Giveaways to Any Marketing Strategy
April, 3 2018
How to Run Video Contests on Social Media
blog.woobox.com
How to Run Video Contests on Social Media
March, 28 2018
On Failure, Being Your Own Boss, and Big Brand Marketing: An Interview With Katrina Jefferson
searchenginejournal.com
On Failure, Being Your Own Boss, and Big Brand Marketing: An Interview With Katrina Jefferson
April, 18 2017
8 Things You Didn’t Know About Search Engine Journal
searchenginejournal.com
8 Things You Didn’t Know About Search Engine Journal
April, 18 2017
How to Utilize Instagram Autocomplete to Find The Perfect Hashtags
searchenginejournal.com
How to Utilize Instagram Autocomplete to Find The Perfect Hashtags
April, 18 2017
5 Ways to Target B2B Customers Through Email Marketing
komarketing.com
5 Ways to Target B2B Customers Through Email Marketing
April, 10 2018
Effective Internal Communication Relies on Company Culture
blog.smarp.comBlog Post
Effective Internal Communication Relies on Company Culture
December, 29 2016
Branding Teamwork: Employees and Companies Build Their Online Brand Collaboratively
blog.smarp.comBlog Post
Branding Teamwork: Employees and Companies Build Their Online Brand Collaboratively
October, 17 2017
How to Use Live Streaming in Social Media
six-stories.teachable.comAd/Promotional Copy
How to Use Live Streaming in Social Media
Should You Have a Private Facebook Group for Your Customers?
blog.woobox.comBlog Post
Should You Have a Private Facebook Group for Your Customers?
January, 26 2018
How Can You Stand Out With an Instagram Contest?
blog.woobox.comBlog Post
How Can You Stand Out With an Instagram Contest?
October, 10 2017
5 Creative Social Media Contest Ideas You Can Steal
blog.woobox.comBlog Post
5 Creative Social Media Contest Ideas You Can Steal
December, 22 2017
How to Promote Valentine’s Day to People Who Hate Valentine’s Day
blog.woobox.comBlog Post
How to Promote Valentine’s Day to People Who Hate Valentine’s Day
February, 2 2018
When Shouldn’t You Automate B2B Marketing?
komarketing.comArticle
When Shouldn’t You Automate B2B Marketing?
February, 15 2018
Should Your B2B Company Be On Instagram?
komarketing.comArticle
Should Your B2B Company Be On Instagram?
January, 11 2018
What B2C Strategies Can You Use in B2B Marketing?
komarketing.comArticle
What B2C Strategies Can You Use in B2B Marketing?
December, 7 2017
What Are Experts Prioritizing in 2018 B2B Marketing Budgets?
komarketing.comArticle
What Are Experts Prioritizing in 2018 B2B Marketing Budgets?
December, 5 2017
5 Ways B2B Organizations Can Leverage User-Generated Content
komarketing.comArticle
5 Ways B2B Organizations Can Leverage User-Generated Content
November, 2 2017
How Do Live Events and B2B Digital Marketing Work Together?
komarketing.comArticle
How Do Live Events and B2B Digital Marketing Work Together?
October, 5 2017
Top Content Marketing Courses and Training for Working Professionals
clearvoice.comArticle
Top Content Marketing Courses and Training for Working Professionals
February, 8 2018
How Does Social Selling Tie Into B2B Marketing?
komarketing.comArticle
How Does Social Selling Tie Into B2B Marketing?
September, 7 2017
How is B2B Marketing Different From B2C Marketing?
komarketing.comArticle
How is B2B Marketing Different From B2C Marketing?
August, 3 2017
How to Make B2B More Exciting: Experts Weigh In
komarketing.comArticle
How to Make B2B More Exciting: Experts Weigh In
July, 25 2017
A Resource Guide to Marketing Content Success
komarketing.comArticle
A Resource Guide to Marketing Content Success
July, 6 2017
6 Interesting Ways You Can Use Twitter Polls
searchenginejournal.comArticle
6 Interesting Ways You Can Use Twitter Polls
November, 9 2016
Emoji SEO: Can You Rank For Emoji-Based Searches?
searchenginejournal.comArticle
Emoji SEO: Can You Rank For Emoji-Based Searches?
May, 11 2017
Why B2B Influencer Marketing is Your Next Big Thing
komarketing.comArticle
Why B2B Influencer Marketing is Your Next Big Thing
May, 2 2017
How do SEO and Storytelling Work Together? An Interview With Casey Markee
clearvoice.comArticle
How do SEO and Storytelling Work Together? An Interview With Casey Markee
September, 7 2016
Is Your B2B Content Boring Your Customers to Death?
komarketing.comArticle
Is Your B2B Content Boring Your Customers to Death?
April, 6 2017
Is Technology Crippling Our Communication Skills?
searchenginejournal.comArticle
Is Technology Crippling Our Communication Skills?
March, 23 2017
SEJ Live: Erin Robbins on Thinking Outside the Search Bubble & Beating Your Competitors
searchenginejournal.comArticle
SEJ Live: Erin Robbins on Thinking Outside the Search Bubble & Beating Your Competitors
March, 17 2017
Top Content Marketing Courses and Training for Working Professionals
clearvoice.comArticle
Top Content Marketing Courses and Training for Working Professionals
February, 8 2018
How to Create an Organizational B2B Content Marketing Strategy
komarketing.comArticle
How to Create an Organizational B2B Content Marketing Strategy
March, 9 2017
Announcing Search Engine Nerds, a Rebranded Search Podcast
searchenginejournal.comArticle
Announcing Search Engine Nerds, a Rebranded Search Podcast
January, 21 2017
What Are Your Top 5 B2B Content Marketing Objectives?
komarketing.comArticle
What Are Your Top 5 B2B Content Marketing Objectives?
February, 2 2017
Duane Forrester Joins Yext as VP of Industry Insights
searchenginejournal.comArticle
Duane Forrester Joins Yext as VP of Industry Insights
February, 1 2017
6 B2B Online Marketing Predictions for 2017
komarketing.comArticle
6 B2B Online Marketing Predictions for 2017
January, 5 2017
6 B2B Online Marketing Predictions for 2017
komarketingassociates.comArticle
6 B2B Online Marketing Predictions for 2017
January, 5 2017
How to Capitalize on Social Media User Mistakes
searchenginejournal.comArticle
How to Capitalize on Social Media User Mistakes
November, 10 2016
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