Kelsey Jones

Content Strategist, Copy Editor, Copywriter, Editor, Ghostwriter, Writer, Managing Editor

Digital marketing, technology, and business writer focused on actionable advice.

Kelsey Jones is a writer and digital marketing consultant, specializing in content-driven strategy that can increase engagement and traffic.

She is the founder of the first and only news content marketing agency, StoryShout, which specializes in news content for brands and small businesses.

Kelsey served Executive Editor at Search Engine Journal for three years, where she managed an internal team of seven and over 70 contributing writers.

She also has worked with some of the best in the business on SEJ’s Search Engine Nerds podcast, ThinkTank webinar series, and Pubcon interview series, talking with marketing experts like Guy Kawasaki, Jeff Bullas, and Larry Kim. As a marketing consultant, Kelsey was a US Search Awards judge in 2014, 2015 and 2016. She has worked with brands like Yelp, Intuit Quickbooks, Salesforce, and more on content and marketing strategy.
Content Types
Ad/Promotional Copy, Article, Blog Post, Case Study, Commercial, Ebook, Explainer Video, Guide, Infographic Copy, Presentation, Press Release, Product Description, Social Copy, Website Copy
More Information
Kansas State University, B.A. English Literature and Creative Writing
Kansas City|English

Samples of Work

Blog Post
15 of the Best Productivity Tools for Marketers That You Haven’t Heard Of

In this roundup, we’ll go through a number of lesser known tools that have worked best for me and others to increase productivity.

November, 19 2018
Blog Post
Why a Hiatus Is Good for Your Business
November, 19 2018
Blog Post
A Quick Starter Guide to Building a Podcast
November, 19 2018
How to Host Product Reviews and Giveaways on Your YouTube Channel
September, 11 2018
Instagram Trends: What You Need to Know Before Launching Your Contest
August, 2 2018
How to Work With Influencers on YouTube Product Reviews and Giveaways
October, 8 2018
6 Back-to-School Campaign Ideas from Giveaways to Live Events
July, 25 2018
Together Again: 5 Summertime Contests Ideas that Celebrate Experiences
June, 13 2018
How to Set Up a Successful Pinterest Business Account
April, 24 2018
Call-To-Action Strategy: What To Offer B2B Buyers That Stands Out
May, 8 2018
Forget the Nail Polish & Flowers: See Mother’s Day Giveaway Ideas for Gifts Mothers REALLY Want
April, 25 2018
How do SEO and Storytelling Work Together? An Interview With Casey Markee
September, 7 2016
How Did GoDaddy Build Their Own Search Engine? A #MarketingNerds Exclusive Interview
April, 18 2017
The 5 Types of Content Marketing Metrics You Need to Know
August, 4 2016
How to Leverage New Technology in B2B Marketing
March, 15 2018
How to Use Live Streaming in Social Media
10 Sweepstakes Ideas to Put a Spring in Your Quarterly Prep
April, 4 2018
The Fear of Missing Out In the Digital Age: Harnessing the Power of FOMO Through Online Contests
March, 14 2018
Top Content Marketing Courses and Training for Working Professionals
April, 16 2018
From Coupons to Contests: How You Can Add Sweepstakes and Giveaways to Any Marketing Strategy
April, 3 2018
How to Run Video Contests on Social Media
March, 28 2018
On Failure, Being Your Own Boss, and Big Brand Marketing: An Interview With Katrina Jefferson
April, 18 2017
8 Things You Didn’t Know About Search Engine Journal
April, 18 2017
How to Utilize Instagram Autocomplete to Find The Perfect Hashtags
April, 18 2017
5 Ways to Target B2B Customers Through Email Marketing
April, 10 2018
Blog Post
Effective Internal Communication Relies on Company Culture
December, 29 2016
Blog Post
Branding Teamwork: Employees and Companies Build Their Online Brand Collaboratively
October, 17 2017
Ad/Promotional Copy
How to Use Live Streaming in Social Media
Blog Post
Should You Have a Private Facebook Group for Your Customers?
January, 26 2018
Blog Post
How Can You Stand Out With an Instagram Contest?
October, 10 2017
Blog Post
5 Creative Social Media Contest Ideas You Can Steal
December, 22 2017
Blog Post
How to Promote Valentine’s Day to People Who Hate Valentine’s Day
February, 2 2018
When Shouldn’t You Automate B2B Marketing?
February, 15 2018
Should Your B2B Company Be On Instagram?
January, 11 2018
What B2C Strategies Can You Use in B2B Marketing?
December, 7 2017
What Are Experts Prioritizing in 2018 B2B Marketing Budgets?
December, 5 2017
5 Ways B2B Organizations Can Leverage User-Generated Content
November, 2 2017
How Do Live Events and B2B Digital Marketing Work Together?
October, 5 2017
Top Content Marketing Courses and Training for Working Professionals
February, 8 2018
How Does Social Selling Tie Into B2B Marketing?
September, 7 2017
How is B2B Marketing Different From B2C Marketing?
August, 3 2017
How to Make B2B More Exciting: Experts Weigh In
July, 25 2017
A Resource Guide to Marketing Content Success
July, 6 2017
6 Interesting Ways You Can Use Twitter Polls
November, 9 2016
Emoji SEO: Can You Rank For Emoji-Based Searches?
May, 11 2017
Why B2B Influencer Marketing is Your Next Big Thing
May, 2 2017
How do SEO and Storytelling Work Together? An Interview With Casey Markee
September, 7 2016
Is Your B2B Content Boring Your Customers to Death?
April, 6 2017
Is Technology Crippling Our Communication Skills?
March, 23 2017
SEJ Live: Erin Robbins on Thinking Outside the Search Bubble & Beating Your Competitors
March, 17 2017
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