Laura Barrera


B2B content writer specializing in agriculture and technology

Hi, I'm Laura. I'm a full-time freelance writer with a background in agriculture and a passion for helping businesses achieve their goals through content.

Prior to freelancing, I worked on the editorial side of a few B2B publications, which is where I discovered the satisfaction of creating content around entrepreneurship and running a business. It's also where I developed subject matter expertise in agriculture (fun fact: I did not grow up on a farm). In those 5 years, I not only wrote articles but helped planned out the content, proofread every page, and managed freelancers. So I know first-hand how important it is to work with someone who can deliver clean, complete copy on deadline.

My goal as an editor is the same goal I have today as a content marketing writer: deliver value to the reader. Whether it's an in-depth article addressing a complicated topic, a short blog post that answers a question, or a case study that proves the ROI of a company's product or service, I want the reader to feel the time they invested in the content was well worth it. I achieve that just as I did in journalism: find reputable sources to cite, interview subject matter experts and customers, and craft a story that's engaging from start to finish.

Now I'm working to take my writing to the next level by ensuring my content is found by the right people in search results. I'm certified by HubSpot in SEO and have also started a blog where I will be testing the knowledge I've developed to attract an audience to my website. I am always learning about how to better optimize content and land on Google's first page.

If you're looking to turn your company's subject matter expertise into truly unique, optimized, and above-all—valuable—content, I can help. Thanks for taking the time to learn about me and I look forward to working with you!
Content Types
Article, Blog Post, Whitepaper, Case Study
More Information
Ball State University, Bachelor of Arts, Magazine Journalism
Spartanburg, SC, USA|English

Published Content