Content Marketing Strategist with extensive experience writing TOFU, MOFU and BOFU content
I currently write for and manage one of the most popular marketing blogs on the Internet. It averages over one million page views per month and drives over 20,000 leads into the marketing funnel.
My experience as a Content Marketing Strategist includes writing and tailoring content to targeted user personas and strategizing content topics that fulfill both the need to drive new leads for the business as well as help user personas solve problems. Of course, none of this matters unless you can actually rank on Google; so, to that end, I also use SEO strategy to ensure that all content items are strategically targeting high volume, low difficulty keywords.
Social Card, Guide, Ebook, Case Study, Buyers Guide, Social Copy, Whitepaper, Website Copy, Blog Post
Stockholm University School of Business, M.Sc in Business and Consumer Marketing
University of North Dakota, B.B.A in Marketing and Management