Lee Brookman is owner and principal of Brookman Communications, a communications consulting and copywriting practice serving a broad range of clients. Drawing on extensive agency and client-side experience as a corporate communications manager, Brookman specializes in helping companies communicate more effectively with their various stakeholders. He is trained and practiced in techniques for content marketing, employee communications, media relations, web content, ghostwriting and executive speechwriting.
Since 2005, Brookman has supplied communications support to dozens of organizations, including industry leaders such as Dell, PepsiCo / Frito-Lay, Wells Fargo, USAA, Nokia, Ernst & Young, GEICO, Fujitsu, BNSF Railways, Lennox, McAfee, JC Penney, DFW Airport, Halliburton, ConocoPhillips, and Celanese. His writing projects for these companies have included web copy, newsletters, blogs, white papers, case studies, annual reports, infographics, radio/video scripts, training materials and many other written communications. Brookman has authored hundreds of articles (often on behalf of client executives) appearing in internal communications channels, trade publications and the general news media. He also ghostwrote a 300-page book on financial planning for a Dallas-based wealth management firm. On a strategic level, Brookman has guided many companies through the communications elements of rebranding, reorganizations, mergers and acquisitions, and change management campaigns.
Before freelancing full-time, Brookman was an account supervisor at Fleishman-Hillard International Communications, one of the world’s largest public relations consulting firms. At Fleishman-Hillard, he contributed to communications campaigns as a writing specialist for prominent clients including USAA, AT&T and the U.S. Department of Homeland Security.
Prior to joining Fleishman-Hillard, Brookman spent two years as public relations manager for Ionex Telecommunications, where he was responsible for all internal and external corporate communications. From 1998-2001, he served as associate public relations manager for Lucent Technologies, providing internal communications for a division of 5,000 employees in five countries. His work at Lucent included a nine-month campaign to manage employee sentiment through a multi-billion dollar acquisition process. Brookman’s career began at the Austin, Texas-based public relations agency Read-Poland Associates, later acquired by Cohn & Wolfe.
He holds a bachelor of journalism degree from the University of Texas at Austin, and is certified through the University’s Business Foundations program. He also completed the continuing studies program in creative writing at Southern Methodist University in Dallas.
Case Study, Article, Blog Post, Ebook, Infographic Copy, Press Release, Social Copy, Website Copy, Whitepaper
University of Texas at Austin, Bachelor of Journalism