See Your Business Through the Cloud
I wrote content for an extended article about event tech for marketing via the ClearVoice platform. The content I wrote is woven throughout this multi-chapter series. -Mark
As an entrepreneur, you wear many hats: CEO. Vice President of Sales. Marketing Director. Caterer. Custodian. There often isn’t enough time in the day to complete everything that needs to get done. For the roles and responsibilities that go along with each hat, you need to allocate time, for which there are always opportunity costs. Entrepreneurs must be as productive as possible using the tools and resources they can source online, buy from local retailers or barter for with fellow small business owners.
Reliable, fast and secure internet is critical to high-growth technology startups. Businesses of all types, really. Rogers is one of Canada's largest ISPs, and I've worked with them several times on different initiatives.
I wrote a series of blog posts to motivate Canada Post's customers and prospects to download a whitepaper about e-commerce returns and how they can grow or at least impact online sales.
This was an ebook about how to leverage Sales Performance Management SaaS apps from Oracle to build a high performance sales team.
– AI is not only helping enterprises empower customers, it’s making the omni-channel experience, personalization and self-service competitive imperatives – Only about 7 percent of Chief Marketing Officers (CMOs) surveyed found their digital transformation initiatives were exceeding their expectations – AI can help companies to get better insights from a multitude of applications, and enable their employees to better serve customers, and understand their buying behaviors
I write articles for a European provider of Identity and Access Management solutions. This article was for SaaS providers to incent them to outsource their authentication function to a provider of IAM services.
An article discussing why financial documents and data require such high levels of security and governance.
This article was about outsourcing customer support functions for video games to retain customers and help gamers have better experiences from MMORPGs and chapter-driven games.
A successful business transformation involves tearing down walls – literally. Digital transformation is not just about technology. It also requires re-engineering the work environment to encourage collaboration and innovation. It can be challenging for employees to “think outside the box” when they’re inside a cubicle all day. Strict hours and a lack of technology tools are also frequent barriers for high performing teams.
This article was about how Artificial Intelligence can help businesses to identify potential targets for acquisitions and leverage data to mitigate risk and exchange documents for M&As securely.
This was an article I wrote about making the transition from working in a corporate job to working as a freelance writer. Unfortunately they wanted the article to be very brief, so I wrote in more detail for another client on the topic.