Mark Burdon

Content Strategist, Copy Editor, Copywriter, Editor, Ghostwriter, Writer

See Your Business Through the Cloud

Thanks for checking out my profile. I am a B2B writer, based just north of Toronto, Canada. I have extensive experience with inbound marketing, white hat SEO strategies and writing medium to long form content pieces which convert browsers to buyers. After graduating from journalism school, I worked in technology sales and marketing for about fifteen years. I've written whitepapers, ebooks and articles for technology companies, sales coaches, career websites and technology news sites.

Though B2B is my main focus, I've also written about hockey fitness and related gear. It's practically the law in Canada to do something related to hockey, even if you don't play the game.

Some of the areas I've specialized in include CRM, ERP, ECM, IoT, AI/cognitive technology, analytics/BI, and agencies to create thought leadership web content and direct response copy, which convinces clients to take action. Some of the companies I've partnered with include IBM, Canada Post, Domo, HubSpot, HireVue for Sales, Microsoft Oracle. TELUS and Rogers Communications. I'm Hubspot Inbound certified and a savvy editor of my own articles, and those written by other writers, and we remain friends to this day. I've learned a great deal from my customers and have many ongoing relationships with clients, though I enjoy connecting with new customers here on the Clearvoice platform.

People appreciate how I can explain the business value of technology, meet deadlines and write for a wide spectrum of personas to address the priorities they care most about. I look forward to connecting with you!
Categories
Content Types
Article, Blog Post, Case Study, Whitepaper, Website Copy, Ebook
More Information
Loyalist College, Journalism
Toronto, ON, Canada|English
Publications

Article Samples

3

Website Copy

1