Every company has a story to tell. Together, let’s bring your brand and business to life.
SENIOR CONTENT WRITER AND EDITOR Innovative digital experience manager with 15+ years of success creating strategic, high-quality copy across digital and print platforms. Expert in blending people-centered storytelling with data-driven SEO best practices. Recognized for translating complex concepts into reader-friendly content. Proven ability to conduct in-depth research to effectively develop content and campaign strategies that maximize reach, expand engagement, and drive conversion. Skilled in pinpointing barriers to audience acquisition and retention. Self-motivated and adept at seamlessly managing clients, teams, and projects.
WHAT SETS ME APART * I am passionate about impactful copywriting that drives acquisition, engagement, and retention. * I have a knack for translating complex, technical, and abstract concepts into reader-friendly copy. * I respect the value of well-researched SEO content (stuffing is for turkeys, not websites). * I am a content generalist at heart, with a proven ability to deliver versatile copywriting and editing across a variety of channels.
Previous clients include Spirit Airlines, General Mills, Westinghouse for Home Depot, and Bristol-Myers Squibb.
KNOWLEDGE BASE Associated Press and Chicago styles, email marketing platforms including MailChimp, ecommerce site solutions including BigCommerce and WooCommerce, Google AdSense and Analytics, WordPress, Wix, Facebook Business, Hootsuite, Buffer, X Pro, Retortal, Woobox, Longtail SEO Keyword Pro, Yotpo, Instagram, Pinterest, X (Twitter), Canva, Trello, Basecamp, Slack, Microsoft 365, Dropbox, Google Workspace, MS Office Suite, basic HTML.