Michelle Roberts

Copywriter, Graphic Designer

Helping you tell your brand story through design & illustration.

Hi there, I am a freelance graphic designer with fantastic grammar skills. I have worked at a few different agencies over the years along with some of the best copywriters and art directors. My passion is pairing visually stunning graphics along with the right voice so the content works hard for your brand.

My goal is to help you get excited about your content and how it communicates to your audience. I would love to help you with your next project!

My blog: https://mkrdesignstudios.com/blog/
My portfolio: https://michellerobertsdesign.com/work
Categories
Content Types
Article, Social Copy, Website Copy, Product Description, Case Study, Ad/Promotional Copy, Graphic, Direct Mail, Email Newsletter, Guide, Presentation, Infographic, Page Layout, Illustration, Recipe, Landing Page
More Information
Concordia University, St. Paul, B.A. in Graphic Design
Portland, OR, USA|English
Publications
N/A

Published Content

10
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Book Cover Illustration

I re-imagined the front cover of Stephen King's novel "The Green Mile." If you have read the book or watched the movie, the mouse is a large part of symbolism within the story.

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Logo / Brand Design Samples

These are some visual identities / brands / logos I have developed during my career.

mkrdesignstudios.com
Blog Post
How Much Do Wedding Invitations Cost?

This article focuses on what a couple can expect to spend on a custom wedding invitation.

January 29th, 2019
mkrdesignstudios.com
Blog Post
5 Things I Wish I Knew That Would Have Made Our Wedding Extra Fabulous

I took the time to reflect on my wedding and provide advice for newly engaged couples. The article is focused on helping brides that are feeling stressed with wedding planning.

January 25th, 2019
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Ad/Promotional Copy
AIGA poster shark fin-pencil

I concepted and designed this poster to speak to young designers thinking about joining AIGA Minnesota. The idea of combining a pencil with a shark fin was supposed to grab the attention of the viewer with the message of "emerging" as a student into the workforce.

July 12th, 2017
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Website Copy
GoldMedalPark.org

Visit http://www.goldmedalpark.org/ to see a website that I helped fully design and edit.

February 5th, 2016
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Website Copy
Tilka.com

Visit tilka.com to view a website that I helped to fully design and edit.

September 2nd, 2016
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Illustration
Always Wedding Invitation

I concepted, illustrated and designed this wedding invitation. The theme was classy with a subtle Harry Potter touch. The phrasing for both the invite and the details card was carefully researched and crafted. In this PDF, the names are placeholder to protect the identities of the actual people who the invite was for. See https://www.etsy.com/shop/MKRdesignstudios for more.

May 1st, 2018
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Buyers Guide
Wholesome Endeavors Brochure

Working with Hannah Koschak, a local dietitian and the owner/founder of Wholesome Endeavors LLC, I created a custom artichoke logo and brochure that really speaks for her brand. Hannah wanted a new brand that felt healthy, positive and encouraging while incorporating her favorite vegetable, an artichoke. After designing the logo, I applied the new brand guidelines we established to a new trifold brochure design where I re-arranged the content and re-wrote a lot of the copy.

December 4th, 2018
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Buyers Guide
C&M Real Estate Booklet

My main role for this real estate booklet was to redesign the layout and content. I came up with a new concept for the look and feel and with client approval, applied it to all the pages and re-worked the copy to match. I also illustrated the icons on page 5 and came up with new suggestions throughout the entire guide.

July 20th, 2018
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