Making technology marketing, communications & content ready for Prime Time
✔️ Tech-savvy, high-energy marketing and communications leader and project manager. Started out in applications engineering and product management, and transitioned to marketing to help shed better light on the growing tie between business and technology ... for both customers and clients. Brings SKILLS in: - STRATEGY: Developing and executing marketing planning and communications strategy; and - EXECUTION & PRODUCTION: ‘Telling the story’ by focused effort in creating, distributing, promoting content that describes technical & business benefits of complex products/solutions that organizations deploy or bring to market.
✔️ Samples of RESULTS - Tracked deliverables, managed creation of collaterals, executive communications, and videos on 30+ successful software/hardware product and solution launches. - Developed web pages and communications that resulted in growing Cisco’s Enterprise Data Center Solutions team’s revenues from $80M to greater than $1B+ in six years. - Wrote, edited, and produced hundreds of technical content pieces: white papers, webinars, announcements, web pages, solution briefs, data sheets, case studies, analyst papers, blogs, videos, infographics and training events. - Managed cradle-to-grave IT programs/projects in large enterprises, as well as consulting practices and startups.
Versed in market research and many of today's technology market trends, including data center | virtualization | cloud computing | software-defined networking | IT architectures | Internet of things & edge computing | big data analytics | application integration | business software applications.
✔️ U.S. Air Force Intelligence Veteran - 4 years: USAF Security Service - affiliated with the National Security Agency (NSA). Top secret code-word clearance. Served in Taipei, Taiwan. - Intercepted, translated, analyzed Chinese Mandarin military communications.
✔️ MS Technology Management (magna cum laude) from Pepperdine University's Business School. _____________________________________________________________ ✔️ Seeking full-time or contract opportunities, and looking forward to discussions with key leaders at organizations with locations primarily in the greater San Francisco Bay Area. _____________________________________________________________ 🔹 SAMPLES OF WRITING, EDITING and PUBLICATIONS 🔹 ➖ “Cisco IT as Customer Zero” - animated overview video: I helped edit the scripting as an original ‘Customer Zero’ team member: https://m.youtube.com/watch?v=
➖ Cisco on Cisco external site: I was a regular content contributor and editor of documents posted on the Cisco-on-Cisco team – to which I was matrixed: https://www.cisco.com/c/en/us/solutions/cisco-on-cisco.html
➖ ‘When Being First is Too Late’ - https://blogs.cisco.com/ciscoit/first-is-too-late I provided input and edited this blog entry - an early document of our Cisco Customer Zero program.
➖ ACMqueue, June 30, 2006, Volume 4, issue 4, “The Network’s NEW Role”, I was editor and content contributor for this technical article: https://queue.acm.org/detail.cfm?id=1142069
➖ As Product Manager for the product “MarketingBuilder” I contributed research and writing for the product’s accompanying “JIAN Handbook of Marketing”, https://www.businesspowertools.com/download/Handbook-of-Marketing.pdf
Article, Blog Post, Whitepaper, Website Copy, Product Description, Case Study, Ad/Promotional Copy, Email Newsletter, Presentation, Infographic, Page Layout, Product Video, General Video, Landing Page
Pepperdine University, Master of Science Degree, Technology Management
San Jose State University, Bachelors Degree, Recreation Management and Business