STAND OUT FROM THE COMPETITION with my PROVEN EXPERTISE in Strategic Messaging, Copywriting/Editing, Editorial Management, and Project Management for: Websites + Social Media + Newsletters + Feature Articles + Press Releases + White Papers + Brochures + Advertisements + Email Campaigns + Proposals + Presentations + Speeches + More.
Exceptional writer with 20 years of hands-on B2B and B2C marketing experience in the AEC, technology/SaaS, and luxury beauty industries. Roles include senior positions in marketing, web management, and proposal management. Experience includes:
MARKETING: brand management, digital/direct mail campaigns, advertising, public relations, collateral development (brochures, presentations, sell sheets, etc.), websites, tradeshows BUSINESS WRITING: proposals, brochures, websites, blogs, press releases, speeches, presentations, advertisements, digital and direct mail marketing campaigns CREATIVE AND TECHNICAL WRITING/EDITING: original content for feature articles, websites, advertisements, marketing campaigns, engineering white papers, proposals, fact sheets WEB CONTENT MANAGEMENT: designed intranet site using Lotus Notes managing content for seven years---conducted extensive research on innovations in sustainability to share with engineers; also managed content for ecommerce/websites using custom content management systems; created meta descriptions for SEO SOCIAL MEDIA: maintained business social media sites including Twitter, Facebook, YouTube DIGITAL ASSET MANAGEMENT (DAM): worked with SharePoint and custom databases; created metatags to facilitate search capabilities STYLE GUIDES: Experience writing to AP Style and other style guides
STANDOUT SKILLS - Writing and editing (technical and creative) - Project management - Proposal management - Web content management - Research - Collaborating with large teams across multiple time zones
ATTRIBUTES - Passion for excellence with strong work ethic - Creative thinker with talent for finding innovative solutions to challenges - Thorough and detail-oriented while staying focused on the big picture - Diplomatic and personable team player
SOFTWARE Microsoft Word, Excel, PowerPoint, SharePoint, Adobe Creative Suite (InDesign, Illustrator, PowerPoint, Acrobat), WordPress, HTML, Lotus Notes, Dreamweaver, MailChimp, custom content management systems