Pamela Shows-Cagle

Content Strategist, Copy Editor, Copywriter, Editor, Ghostwriter, Writer

Writer + Nurse + Marketer in Healthcare & Wellness Space

I Write the Next-Level Content You'd Write if You had the Time

Registered Nurse, freelance writer, and marketing entrepreneur. I'm passionate about helping businesses connect with their audience in a meaningful and helpful way.

It makes me sad to visit a company's website and find bland, jargon-heavy, content that fails to engage. I help clients stay on-voice and on-brand. It's the only way to win trusted advisor status.

My experience includes over 20 years in healthcare, plus 10 Years as a professional writer. I have a Bachelor's in Science (Nursing) and a Master's of Arts (Education).

I hold these certifications: Hubspot Inbound Marketing, Hubspot Content Marketing, Content Marketing Institute Certification, Success Works SEO Copywriting Certification

While at Business Marketing Engine, I lead a team of 12 content writers, SEOs, editors, and GIT developers using a Kanban project management approach.

Over the last decade, I've become proficient in writing the following types of content:

White papers
Policy & procedure and other technical writing
blog articles
Journal articles
Copywriting
Sales copy
Marketing reports
SEO reports
Case studies
Peer-reviewed research
Medical case studies
Business case studies
Use cases
Copyediting
Here are my areas of expertise:

Healthcare and Medicine (B2B or B2C)

Health, Wellness, Diet, Exercise/Fitness

Biohacking (Ketogenic diet, Fasting, OMAD, Autophagy, mTOR, Stem cells, Plasma Rich Protein)

Genomics and Personalized Medicine

Emerging research and theory

Nursing, Informatics, Shortage

Future-proofing

SEO, Marketing, Strategy

Some of my public clients include Orthology, AARP, The Minded Athlete, The Council on Aging, Prescriber360, Marketing360, Bold Media, Dr. Red Shoe +many more.

Private clients: 100s more
Categories
Content Types
Article, Blog Post, Whitepaper, Ebook, Social Copy, Website Copy, Product Description, Case Study, Buyers Guide, Press Release, Ad/Promotional Copy, Graphic, Infographic Copy, Guide, Presentation, Infographic, Page Layout, Script, Recipe, Landing Page
More Information
University of Memphis, BSN
Wallace College, ADN
Birmingham, AL, USA|English
Publications
N/A

Published Content

17
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