Unlike many writers who write for anyone on any subject, I specialize in B2B companies. In addition to my years as a founding employee at the SaaS company CashEdge (now part of Fiserv), I’ve cut my teeth in the client service divisions of industry leaders like Merrill Lynch, McKinsey, and Egon Zehnder. As a result, I have a deep understanding of B2B businesses and their clients. This enables me to craft strategy and content that is compelling and engaging – while addressing your clients’ needs and desires.
Engage: 7 Stellar Ways to Connect with B2B Clients