Patti Podnar

Content Strategist, Developmental Editor, Editor, Ghostwriter

Content that matters

Content can motivate your readers to take action or to move on to the next cute kitten video. What you may not know is the “secret sauce” that differentiates effective #content from content that just takes up space. That’s where I can help. I'm a Copyblogger-certified content marketer providing content strategy and writing services across a variety of industries, including supply chain, leadership, retail, telecommunications, construction, the Internet of Things, marketing, fashion, data security...basically, anything to do with the business of business. My goal is to work with you to create content that keeps your customers coming back for more.

In addition to my public portfolio, I have an extensive portfolio of ghostwritten/white-labeled work. I'll be happy to discuss industries and topics upon request.

Patti's background includes a degree in public relations and a 12-year track record of excellence in corporate communications in the automotive aftermarket industry.
Content Types
Blog Post, Article, Ebook, Website Copy, Whitepaper
More Information

Published Content

Christmas-Themed Content Ideas for Non-Christmasy Businesses
November, 30 2016
9 Reasons to Ditch Your Freelance Copywriter Today
October, 21 2016
What You Know Can Hurt You: How the Curse of Knowledge Can Undermine Your Content Marketing Efforts
November, 5 2016
What the 2016 Election Teaches Us About Values-Based Content Marketing
November, 21 2016
3 Surprising Ways Your Online Content May Be Illegal
March, 20 2018
Is Traffic the Center of the Content Marketing Universe?
January, 16 2017
6 Ways Content Marketing Is Like Going to the Dog Park
December, 7 2016
Content Marketing Best Practices: The Things You Think Are True
May, 8 2018
Outsourcing Content Creation: How to Write a Creative Brief That Gets the Job Done
October, 20 2016
Beginners’ Guide to SEO and SERP: 8 Tweaks You Can Make Today (Plus a Few For the Days Ahead)
October, 25 2016
Publishing Content on Controversial Topics: Risky or Brilliant?
November, 16 2016
What You Need to Know Now About User-Generated Content
April, 20 2018
5 Times Your Content Can’t Save You
October, 16 2017
Crisis Management in Social Media and Content Marketing
August, 23 2017
How to Master the Content Marketplace in a World Without Bylines
February, 13 2018
Trying to Use Content Marketing to Sneak Your Way Onto Santa’s Nice List?
December, 11 2017
Should You Have Holiday-Themed Content Under Your Tree?
November, 13 2016
Top 10 Ways Content Marketing is Different in the Summer
June, 1 2017
What Type of Content Writer Do You Really Need?
October, 18 2016
When and Why to Be Choosy About Content Marketing Clients
April, 3 2017
How to find your dream content writer when you don’t know what you’re doing
February, 12 2018
How to master the content marketplace in a world without bylines
February, 5 2018
6 surprising ways gated content can hurt your business
December, 21 2017
What content marketing keyword research doesn’t tell you
December, 4 2017
PCI providers: Catching the PCI growth wave?
May, 18 2017
Introducing the SavvyPCI Merchant Interview Series!
April, 27 2017
What a night at the movies can teach us about PCI compliance
April, 14 2017
Market and Channel Fit are Critical for PCI Providers
March, 20 2017
Why is it so damn hard to get an AOC from a PCI provider?!
March, 9 2017
Ready, set...gone! How PCI providers can gain the advantage with SMBs.
February, 23 2017
Energize PCI growth thru nurturing the PCI evolving ecosystem.
February, 17 2017
Who’s gonna write all this content, anyway?
August, 26 2016
Content Marketing: 3 Questions to Kick Things Off
August, 26 2016
January, 7 2017
Portfolio: Podnar Content Strategy and Development
June, 13 2016
There’s a good chance you’re writing content for the wrong audience
April, 26 2016
You’ve Finally Got Your First Piece of Awesome Content. Now…What Should You Do with It?
April, 4 2016
What Not to Ask When You’re Vetting a Freelance Content Writer
March, 11 2016
8 Life Lessons Southern Girls Learn From Their Mothers
August, 26 2015
Why I Use The F Word With My Daughter
July, 23 2015
Brainteaser Questions: "If You Could Get Rid of One U.S. State, Which One Would It Be, and Why?"
January, 26 2015
How to Answer, "Why Do You Want This Job?"
October, 4 2014
How to Answer, "Have You Ever Been Fired?"
October, 4 2014
How to Perform a Teleseminar
May, 4 2014
How to Find a Job in Spain
May, 1 2014
How to Become Tech-Savvy
April, 19 2014
How to Beat the Stereotypes about Stay-at-Home Moms
April, 19 2014
How to Rock Speed Networking
April, 12 2014
How to Stay in the Loop While You're Working from Home
April, 11 2014
Job Fairs: 15 Great Tips for Jobseekers
July, 21 2017
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