Writing that gets results
A practical business owner's guide to moving your infrastructure to the cloud and managing your operations from the cloud.
Social media is a primary tool for marketing, but managing multiple online profiles can be laborious. Here are some top iPhone apps for making it easier to manage your social media accounts.
Strategic use of mobile apps can vastly enhance your operational efficiency. Here are 15 apps to help you with productivity, file sharing, sales, payroll management, and accounting.
Cutting-edge high-tech helmets are providing motorcyclists with heads-up display, rear-camera viewing, GPS navigation, and on-board apps.
Learn how the cloud can help you increase your operational efficiency, deploy remote workers, and scale up your operations as needed.
3D printing, recommendation engines, and enterprise and production software, and flexible manufacturing systems are some of the cutting-edge trends promoting mass customization.
The San Bernardino shooting threw a spotlight on an ongoing battle between Apple and the FBI over encryption. Here's what you need to know about what the argument is about, the underlying technical issues, and the legal precedents at stake.
If you're thinking of installing a surround sound system, make sure you consider these four factors first.
Event marketing is a time-tested way to jumpstart your sales. Here are five ways to create and promote sales events any time of year.
A step-by-step guide to writing a book, getting it published, and using it to publicize your business for more brand awareness and more sales.
In this Amazon bestseller, legendary sales trainer Eric Lofholm reveals his three-step system that anyone can use to get more leads, book more appointments, and make more sales.
In this sequel to his Amazon bestseller The System, acclaimed sales trainer Eric Lofholm reveals his secrets for using sales scripting to consistently deliver powerful presentations that get results.
How to increase your marketing performance by leveraging overlooked resources you already have.
How to improve your mobile lead generation and sales performance with search optimization and beacon marketing.
The appearance of your office is an oft-overlooked part of your branding, and it alo affects your productivity. Here are some keys to creating an office space that reflects your brand.
In an e-commerce era, your web design is crucial for business success. Here are three of the most common business website mistakes, along with some tips on how to avoid them.
How startups can use smart financial planning to maximize revenue, minimize expenses, and automate financial tasks.
How delivering a consistent branding message can enhance your customers' experience and build their trust.
A look at how business management has been transformed by the digital revolution, e-commerce, digital branding, and omnichannel sales.
Marketing errors, inexperienced mistakes, financial mismanagement, and unproductive innovations can cripple your business. Learn about these common mistakes and how to avoid them.
How to effectively build your small business team by defining your recruiting strategy, attracting qualified candidates, and screening applicants to ensure the best hires.
Promoting employees within your organization can be the best way to close skills gaps and reduce turnover. Here are some proven strategies for spotting, motivating, training, and retaining talented workers.
Today's small business owner is typically overworked, trying to run the whole company by themselves. Here's how to use outsourcing to save time and get more done with less work.
Learn how encryption is protecting payment processing and keeping stored data safe, and how to avoid some common, costly mistakes when using encryption.
5 essential tips to protect your company's cloud from hackers and malware.
What high-profile data breaches can teach small businesses about boosting their security.