Sandra Henriques Gajjar

Copywriter, Ghostwriter, Writer, Content Strategist, Copy Editor

Web content writer and translator (English and European Portuguese)

As a web content writer, I combine storytelling with SEO to produce engaging, evergreen, and original content for websites.

Based on my 5+ years as a web content writer, I also specialized in translating online articles, blog posts, and websites from Portuguese into English and English into Portuguese, respecting SEO guidelines and maintaining the same tone. I strive for the translated content to read like it was written from scratch.
Categories
Content Types
Article, Blog Post, Website Copy, Interview, Landing Page, Buyers Guide, Social Copy
More Information
FCSH - Universidade Nova de Lisboa, BA in Portuguese Studies
Lisbon, Portugal|English, Portuguese
Publications
N/A

Portfolio

132
devourlisbonfoodtours.com
Blog Post
5 Ways You Can Visit Lisbon on a Tight Schedule During a Layover

This is a project that combines SEO with local travel expertise and authenticity. The client provides a specific keyword they want to rank for (and respective LSI keywords when applicable), a content calendar (planned for six months and provided at least one month before requesting a new batch of blog posts), formatting guidelines, and brand voice guidelines (although as a writer I'm allowed to keep "my" tone to convey the expertise and authenticity the client is looking for).

February 18th, 2020
amazon.com
Ebook
Travel Writing 101: Everything You Need To Know To Start The Best Job In The World

The latest in the Travel Write Earn series spells out everything you need to know to start a career as a working travel writer from scratch. 30 different writers and editors describe the various aspects of travel writing as a livelihood using real examples from their own experiences and careers. This book provides answers to the most common - and important - questions new travel writers have. It covers in specific detail, and in many cases using step-by-step examples, the processes wannabe travel writers should go through to maximise their chances of success. Created by James Durston, a former senior producer at CNN Travel, edited by five experienced travel writers and editors, and with nearly 30 professional travel writers contributing, no stone is left unturned in this comprehensive prescription of what to do to become a professional travel writer.

March 1st, 2020
magazine.trivago.pt
Article
trivago Magazine

This is a long-form blog post project that combines SEO with copywriting, in European Portuguese. The client provides content guidelines and keywords they want to rank for (main and secondary). Researching which hotels to feature is up to the writer, following a specific set of rules.

February 26th, 2020
magazine.trivago.pt
Article
Férias: 10 hotéis em Marbella para todos os orçamentos

This is a long-form blog post project that combines SEO with copywriting, in European Portuguese. The client provides content guidelines and keywords they want to rank for (main and secondary). Researching which hotels to feature is up to the writer, following a specific set of rules.

devourlisbonfoodtours.com
Article
How Piri Piri Chicken Became a Portuguese Staple (And Where to Find the Best in Lisbon)

This is a project that combines SEO with local travel expertise and authenticity. The client provides a specific keyword they want to rank for (and respective LSI keywords when applicable), a content calendar (planned for six months and provided at least one month before requesting a new batch of blog posts), formatting guidelines, and brand voice guidelines (although as a writer I'm allowed to keep "my" tone to convey the expertise and authenticity the client is looking for).

February 7th, 2020
magazine.trivago.pt
Article
trivago Magazine

This is a long-form blog post project that combines SEO with copywriting, in European Portuguese. The client provides content guidelines and keywords they want to rank for (main and secondary). Researching which hotels to feature is up to the writer, following a specific set of rules.

PDF upload
Website Copy
Ajuda and Belem Walking Trails.pdf

Web content for a travel-related mobile app focusing on walking trails in cities.

October 22nd, 2016
PDF upload
Ebook
Lisbon-Porto-Evora-7Day-Itinerary.pdf

Travel itinerary for three cities in Portugal for a travel-related startup business.

August 4th, 2017
PDF upload
Blog Post
The perfect weekend getaway in the Douro wine region.pdf

Ghostwritten blog post for a wine-related website.

June 8th, 2017
PDF upload
Blog Post
BEACH CLUB RESORT.pdf

Ghostwritten travel guide for a hotel website.

August 23rd, 2017
PDF upload
Website Copy
O BAR DA ODETE.pdf

Local travel content for a hotel guest experience mobile app.

August 15th, 2017
PDF upload
Website Copy
MOANA SURF SCHOOL.pdf

Local travel content for a hotel guest experience mobile app.

August 24th, 2017
PDF upload
Website Copy
LISBON BIKE RENTALS.pdf

Local travel content for a hotel guest experience mobile app.

August 23rd, 2017
PDF upload
Website Copy
DELFINA.pdf

Local travel content for a hotel guest experience mobile app.

August 28th, 2017
PDF upload
Website Copy
ATELIER-MUSEU JULIO POMAR.pdf

Local travel content for a hotel guest experience mobile app.

August 17th, 2017
Image upload
Ad/Promotional Copy
Car Restoration Mobile.png

Copywriting for a small family-owned car repair company.

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Ad/Promotional Copy
Car Job Work.png

Copywriting for a small family-owned car repair company.

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Ad/Promotional Copy
Buy Sell.png

Copywriting for a small family-owned car repair company.

PDF upload
Blog Post
Itinerary-Inspiration-Discover-Wales-Literary-heart

Ghostwritten blog post for an online platform that promotes independent historic hotels across Europe.

PDF upload
Blog Post
Where-the-wild-things-are-Europes-idyllic-spots-for-alfresco-dips

Ghostwritten blog post for an online platform that promotes independent historic hotels across Europe.

PDF upload
Blog Post
Eat-sleep-ale-repeat-A-beer-lovers-guide-to-Europe.pdf

Ghostwritten blog post for an online platform that promotes independent historic hotels across Europe.

visitvaldosta.org
Blog Post
Visit Valdosta - Lowndes County, GA - Stories - Film Valdosta

Blog post for Visit Valdosta highlighting the destination as a must-visit for movie fans.

PDF upload
Article
DiaB_SubmittedStory.pdf

Short-form article about a community project for a Facebook Portugal project.

October 21st, 2015
PDF upload
Blog Post
Infant Snapsuits for Future Fans.pdf

Ghostwritten blog post for the blog section of an online shop for merchandise and pop culture items.

October 5th, 2016
PDF upload
Blog Post
Great Stocking Stuffers for Comic Book Fans.pdf

Ghostwritten blog post for the blog section of an online shop for merchandise and pop culture items.

October 1st, 2016
PDF upload
Blog Post
Fantastic Female SuperHeroes Who Inspire Us

Ghostwritten blog post for the blog section of an online shop for merchandise and pop culture items.

October 6th, 2016
PDF upload
Blog Post
9 Things You Should Know About Luke Cage Before Diving Into the Netflix Show

Ghostwritten blog post for the blog section of an online shop for merchandise and pop culture items.

October 4th, 2016
PDF upload
Blog Post
Best 10 Zombie Movies and TV Shows

Ghostwritten blog post on zombie movies and television shows for the blog section of an online shop for merchandise and pop culture items.

October 22nd, 2016
PDF upload
Blog Post
Amsterdam City Guide.pdf

Ghostwritten blog post for a food tour website based in Europe.

October 15th, 2018
PDF upload
Buyers Guide
2018 Nissan Path Finder

This buyers guide is one of the many guides I wrote for several car models for a car dealer group based in the United States.

March 23rd, 2018
PDF upload
Blog Post
5 Places to Schmooze Your Clients in Marietta, GA

Blog post for a hotel search engine.

March 27th, 2018
PDF upload
Blog Post
How to Brand Your Resort with 3 Proven Strategies.pdf

Ghostwritten blog post for a B2B company in the hotel management industry.

December 26th, 2017
PDF upload
Landing Page
ApperestWork.pdf

Landing page for a small, Lebanon-based tech startup.

June 1st, 2016
PDF upload
Ebook
Choose a Way-Lisbon.pdf

Ebook about traveling in Lisbon for the "Choose a Way" series. This project has since been discontinued and the book is no longer available for sale. Copyrights of all content and photos reverted to the authors.

December 1st, 2015
tripper.pt
Blog Post
Cultural Tourism Destinations: Where to go for Cultural Tourism in 2019

Destination-based listicles based on the latest travel trends for my personal blog on sustainable cultural tourism.

January 3rd, 2019
tripper.pt
Interview
Meeting the Ganesh Idol Sculptors of Hollywood

Interviews to local artists for my personal blog on sustainable cultural tourism.

May 19th, 2015
tripper.pt
Blog Post
Of nature and art: Azores Fringe Festival 2018

Coverage of lesser-known local cultural events for my personal blog on sustainable cultural tourism.

June 1st, 2018
bellstar.ca
Blog Post
Vancouver Island — Canada's Unknown Wine Destination
November 30th, 2017
gooverseas.com
Buyers Guide
Computer Literacy Volunteer Abroad Programs

“Buyer’s guides” style of posts to highlight destinations or specific programs that students can apply to for working or studying abroad. Content guidelines provided by the client.

June 14th, 2018
gooverseas.com
Buyers Guide
Psychology Internships Abroad

“Buyer’s guides” style of posts to highlight destinations or specific programs that students can apply to for working or studying abroad. Content guidelines provided by the client.

August 19th, 2018
gooverseas.com
Buyers Guide
Internships in Estonia

“Buyer’s guides” style of posts to highlight destinations or specific programs that students can apply to for working or studying abroad. Content guidelines provided by the client.

August 16th, 2018
gooverseas.com
Buyers Guide
Internships in Latvia

“Buyer’s guides” style of posts to highlight destinations or specific programs that students can apply to for working or studying abroad. Content guidelines provided by the client.

September 29th, 2019
gooverseas.com
Buyers Guide
Family Tours

“Buyer’s guides” style of posts to highlight destinations or specific programs that students can apply to for working or studying abroad. Content guidelines provided by the client.

January 16th, 2020
gooverseas.com
Buyers Guide
China Tours

“Buyer’s guides” style of posts to highlight destinations or specific programs that students can apply to for working or studying abroad. Content guidelines provided by the client.

July 17th, 2018
gooverseas.com
Buyers Guide
Luxury Tours

“Buyer’s guides” style of posts to highlight destinations or specific programs that students can apply to for working or studying abroad. Content guidelines provided by the client.

July 9th, 2019
gooverseas.com
Buyers Guide
Private Tours

“Buyer’s guides” style of posts to highlight destinations or specific programs that students can apply to for working or studying abroad. Content guidelines provided by the client.

July 9th, 2019
gooverseas.com
Buyers Guide
Monaco Tours

“Buyer’s guides” style of posts to highlight destinations or specific programs that students can apply to for working or studying abroad. Content guidelines provided by the client.

August 16th, 2019
gooverseas.com
Buyers Guide
Study Biochemistry Abroad

“Buyer’s guides” style of posts to highlight destinations or specific programs that students can apply to for working or studying abroad. Content guidelines provided by the client.

January 30th, 2018
gooverseas.com
Buyers Guide
Chemistry Internships Abroad

“Buyer’s guides” style of posts to highlight destinations or specific programs that students can apply to for working or studying abroad. Content guidelines provided by the client.

January 22nd, 2020
gooverseas.com
Buyers Guide
Accounting Internships Abroad

“Buyer’s guides” style of posts to highlight destinations or specific programs that students can apply to for working or studying abroad. Content guidelines provided by the client.

August 19th, 2018
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