Shanea Patterson

Copy Editor, Copywriter, Editor, Ghostwriter, Writer

Wordsmith, B2B copywriter, and certified content marketing specialist with a knack for writing SEO content about business, finance, and marketing

Are you looking for well-researched, captivating blog posts and articles that get customers engaged?

Are you looking for a writer who can help you transform the customer experience, gently guiding your prospects toward the sale?

Do you need carefully crafted web content that drives customer loyalty and increases overall revenue?

You’ve come to the right place.

With more than 10 years of writing and editing experience, I have the right combination of writing, researching, and editorial skills. My copy is clear, compelling, and always on time.

I'm passionate about crafting amazing content because I love the written word and have been honing my craft for more than a decade.

My areas of expertise include: marketing strategies, marketing metrics, KPIs, buyer personas, branding, consumer behavior, social media, new product development, sales, innovation; entrepreneurship, business management, leadership, technology, HR management, communication, work-life balance, organizational culture, corporate communications, growth strategy; investment strategies, insurance, credit and asset management, budgeting, tax planning, retirement planning, and other topics related to personal and business finance.

So if you need blog posts, articles, web content, white papers, case studies, or eBooks on anything that falls within the scope of my specialties, I can help.

I’ve written for clients like:

Esurance,
8x8,
Lorex,
Aspect,
OnDeck,
Anthem Blue Cross Blue Shield,
Amway,
LifeLock,
Caring.com,
ConferenceCalling.com,
Lorex Technology,
Joshua Cooper Ramo,
800numbers.net,
CustomerFX Corp,
Mitu.com,
AppleRubber.com,
DDC FPO,
OnDeck,
and more.

I can create compelling content that engages your target audience, boosts conversions, and drives leads. I look forward to working with you!
Categories
Content Types
Blog Post, Article, Case Study, Ebook, Website Copy, Whitepaper, Buyers Guide, Ad/Promotional Copy, Direct Mail, Email Newsletter, Presentation, Checklist, Landing Page
More Information
New York University, Master of Science, Professional Writing
Mercy College, Bachelor of Arts, English
Poughkeepsie, NY, USA|English
Publications
N/A

Articles & Blog Posts - Business & Entrepreneurship

51
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Article
Small Business vs. Big Business - How One Drives the Other and What You Can Do To Compete.pdf

Compares the difference between small businesses and large businesses and discusses how small businesses can compete using Serve Core.

February, 15 2019
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Blog Post
5 Ways to Make Security Work for Small Business.pdf

Blog post about how small businesses can benefit from hiring the services of a private security company (like Pacific Patrol Services) to keep employees safer.

January, 24 2019
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Article
5 Ways Chatbots Can Help Grow Your Business.pdf

Article discussing how chatbots can help you grow your business by enhancing customer service, improving productivity, reducing costs, and helping you take a proactive approach.

January, 17 2019
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Article
How Agents and Chatbots Work Together to Deliver Better Customer Care.pdf

Discusses how agents and chatbots combined can create a transformative customer experience and enhance customer care.

January, 18 2019
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Article
4 Growth Hacks to Rev Up Your Business.pdf

Discusses four ways to grow your business by using social media, content marketing, and a good POS software to streamline sales.

January, 14 2019
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Article
5 Benefits A Cloud Contact Center Can Bring Your Business In 2019.pdf

Discussing how a cloud contact center can benefit your business including reduced IT costs, enhanced customer experience, and scalability.

January, 10 2019
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Article
5 Ways Migrating These Services Into the Cloud Can Vastly Improve Your Business.pdf

Discusses how migrating certain services to the cloud can improve your business through increased flexibility, reduced IT costs, improved reliability, better collaboration and easy integration.

January, 9 2019
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Article
How to Set Up An Amazingly Efficient Customer Support Department.pdf

Discusses how best to set up a customer support department that's efficient and that sets you up for success.

January, 9 2019
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Article
5 Ways Organization Improves Employee Satisfaction and Business Performance.pdf

Discusses five ways organization can help improve employee satisfaction and business performance by reducing employee burnout, improving customer service, increasing efficiency, and creating more opportunities to grow.

January, 6 2019
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Article
The Benefits of a BT Messaging Service for Both Agent and Customer Experience.pdf

Discusses several benefits of implementing a BT (business text) messaging service for your agents and your customers.

January, 2 2019
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Article
5 Ways Outsourcing Can Benefit Your Business.pdf

Article discussing the top five benefits of outsourcing, including cost-savings, flexibility, and scalability.

January, 2 2019
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Article
Four Implications of Rising Fuel Costs to Freight Transportation and What It Says About the Future of the Industry.pdf

Discusses what the impact of rising fuel costs will be as well as what the future of the freight transportation industry looks like.

January, 1 2019
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Article
8 Ways to Save Time and Expense When Hiring External Consultants.pdf

Article discussing eight ways to save yourself some time and money when you're thinking of hiring an external consultant.

December, 31 2018
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Article
How Unified Messaging Works To Streamline Business Communications.pdf

Discusses how to use unified messaging to streamline business communications using a UCaaS platform.

December, 29 2018
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Article
How Unified Messaging Services (UMS) Can Streamline Communications.pdf

Discusses how unified messaging services (UMS) can streamline business communications using tools like video conferencing, mobile apps, and virtual meetings.

December, 29 2018
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Article
How Exchange Unified Messaging Can Enhance Business Communications.pdf

Describes how unified messaging can improve business communications by providing features like call answering, auto attendant, and voicemail preview.

December, 29 2018
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Article
VoIP vs. Landline - Which Is Better for Business_.pdf

An article comparing the differences between VoIP and landline phone systems for business communications, helping you determine the best choice for you.

December, 27 2018
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Article
How AWS VoIP Gateway Can Simplify Operations.pdf

Discusses how AWS (Amazon Web Services) VoIP gateway can simplify overall business operations with features like online meetings, business SMS, online administration, and auto attendant, among others.

December, 28 2018
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Article
How Can a Non-Fixed VoIP Phone Number Boost Business Communications.pdf

Discusses what a non-fixed VoIP phone number is and how it can boost business communications both internally and externally.

December, 27 2018
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Article
What to Look For When Searching for Cheap VoIP Service (And What to Avoid).pdf

Discusses what to look for when searching for an affordable VoIP service (such as call recording, call waiting, and auto attendant), as well as what to avoid.

December, 27 2018
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Article
Top 5 Business Outsourcing Benefits.pdf

Discusses the top five benefits of outsourcing customer service for small and medium-sized businesses using CCaaS, UCaaS, and VoIP solutions.

December, 21 2018
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Article
How Sending a Video Text Using UCaaS Can Improve Customer and Agent Experience.pdf

How using business text messaging using a platform like a unified communications as a service (UCaaS) platform can improve both the customer and the agent experience.

December, 20 2018
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Article
How Office 365 Unified Messaging Integration Can Benefit Your Business.pdf

Describes how integrating Office 365 Unified Messaging with your current UCaaS provider can benefit your business through increased productivity.

December, 18 2018
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Article
Virtual Office Analytics Can Help You Identify and Process Unreturned Calls in IPBX And Here's How.pdf

Describes how you can use Virtual Office analytics to identify and process unreturned calls in IPBX so you don't lose out on potential sales.

December, 19 2018
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Article
How to Fill Out a Bill of Lading.pdf

Discusses how to fill out a bill of lading, a legal document that must be filled out before a freight shipment is hauled.

December, 16 2018
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Blog Post
6 Ways Business Owners Are Turning to Digital Tools to Save Time.pdf

Blog post describing how business owners are turning to digital tools - like email marketing, CRMs, materials estimators, and social media - to save time.

December, 15 2018
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Article
5 Ways A Company Messaging App Can Improve Productivity and Team Collaboration.pdf

Covers the ways a company messaging application can improve productivity and team collaboration.

December, 14 2018
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Article
5 Ways Unified Messaging Is Better For Your Business Than Instant Messaging.pdf

Discusses why instant messaging is outdated and why unified messaging is a better alternative for your business.

December, 14 2018
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Article
5 Ways to Boost Business Relationships.pdf

Discusses five ways to boost business relationships, including serving more than you sell, being consistent, and finding ways to share useful knowledge.

December, 12 2018
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Article
How to Handle Privileged Communications Using Cloud-Based Solutions.pdf

Discusses how best to handle privileged communications using cloud-based solutions, like CCaaS, UCaaS, and VoIP.

December, 6 2018
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Article
5 Ways Technology is Influencing Today's Customer Experience.pdf

Discusses the ways technology has influenced today's online customer experience, making it easier to shop online.

December, 6 2018
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Article
The Benefits Contact Center Speech Analytics for the Customer Experience.pdf

Discusses the benefits of contact center speech analytics and how it can enhance the customer experience, as well as customer service.

December, 6 2018
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Article
The Benefits of a Customer Journey Contact Center and How It Enhances Customer Experience.pdf

Discusses the benefits of a customer journey contact center and how it enhances the overall customer experience.

December, 6 2018
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Article
What's a Contact Center Services Learning Module and How Can It Help Improve the Customer Experience_.pdf

Describes what a contact center services learning module is and how it can improve the customer experience (CX).

December, 3 2018
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Article
Why You Need to Establish and Maintain a Knowledge Base and How to Do It.pdf

Discusses the importance of establishing a knowledge base and keeping it up-to-date so that customers, prospects, and employees can find information quickly and easily.

November, 30 2018
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Article
7 Productivity Tips for Growing Businesses.pdf

Discusses ways to increase your team's productivity, such as using better collaboration tools, having shorter meetings, and tracking your team's performance.

November, 28 2018
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Article
5 Ways a Call Center Dashboard Can Improve Your Customer Service.pdf

Discusses the ways a call center dashboard can help you improve the quality of customer service you provide to potential customers.

November, 26 2018
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Article
7 Ways to Get the Most Out of Your Call Center Software.pdf

Discusses how to get the most out of your call center software by choosing the right communication channels, integrating your CRM, using contact center analytics, and more.

November, 26 2018
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Article
6 Productivity Tips for Growing Businesses.pdf

Discusses several ways companies can increase productivity, including mastering time management, eliminating paper, setting goals, and using a conference calling platform.

November, 22 2018
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Article
5 Tips to Improve Your Customer Effort Score.pdf

Discusses ways to improve your customer effort score and overall customer satisfaction by streamlining support channels, assessing your current processes, and making it easy for the customer, etc.

November, 21 2018
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Article
5 Benefits of A Work From Home Call Center and How You Can Manage It From Anywhere.pdf

Discusses the benefits of a work from home call center.

November, 20 2018
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Article
5 Ways to Build Effective Networks - A Business Owner's Guide .pdf

Discusses five ways to build an effective business network, including using social media, focusing on helping others, and networking every day.

November, 17 2018
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Article
5 Things to Know About SIP Trunking Equipment And How It Can Benefit Your Business.pdf

Describes how session initiating protocol (SIP) trunking equipment can benefit your business, including increased reliability, easier scalability, and cost-savings, among others.

November, 16 2018
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Article
5 Ways to Handle Seasonal Web Traffic Bursts.pdf

Article discussing five ways to handle seasonal web traffic bursts, including implementing SaaS contact center solutions, efficient forecasting strategies, and cloud bursting.

November, 15 2018
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Article
7 Benefits of Working for a Corporation.pdf

Discusses the benefits of working for a corporation as opposed to a small business, or freelancing.

November, 14 2018
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Article
5 Best Practices for Outsourcing Customer Service.pdf

Discusses outsourcing best practices, including how to know when outsourcing customer makes sense and when it doesn't, and the keys to successful outsourcing.

November, 13 2018
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Article
4 Ways to Streamline Your Online Customer Support.pdf

Article discussing ways to streamline online customer support, such as automation and chat bots.

October, 16 2018
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Article
7 Ways to Improve Workplace Productivity.pdf

Article on several ways to improve workplace productivity.

October, 15 2018
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Article
5 Ways to Boost Your Customer Experience with Technology.pdf

Article discussing various ways to boost your customer experience using technology.

October, 5 2018
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Article
3 Reasons Hackers Target Small Businesses And How to Protect Yourself.pdf

Article on reasons hackers target small businesses as opposed to large corporations.

September, 13 2018
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