Shawn Gauthier

Content Strategist, Copywriter, Developmental Editor, Editor, Ghostwriter, Writer, Managing Editor

Award-winning editor, content strategist, and brand storyteller with 10+ years’ experience

At the heart of it, I'm a writer. Beyond, I'm an award-winning editor, content strategist, brand storyteller, communications expert, and writer. I've spent over 10 years leading the development of multi-platform editorial and creative content, original print and digital magazines, audience-resonant brand stories, communication and content strategies, and brand voice and identity.

I’ve led teams and provided editorial oversight at Trunk Club, Costco, Lonny, Threadless, California Closets, Houzz, HOKA ONE ONE, Point Hospitality Group, Wells Fargo, and Staples, and am a regular contributor to Luxe Magazine. My work has been recognized by the Content Council, Content Marketing Institute, and Muse Awards.

Specialties: Brand storytelling, content development (including magazine and catalog), editorial direction, content strategy, communication strategy, brand identity, positioning, and voice development, ideation, writing, team management, and editorial leadership.
Categories
Content Types
Article, Blog Post, Whitepaper, Ebook, Website Copy, Interview, Press Release, Ad/Promotional Copy, Direct Mail, Infographic, Email Newsletter, Recipe, Landing Page
More Information
Michigan State University, BS: Advertising / BA: Apparel & Textile Design
Los Angeles, CA, USA|English
Publications

Published Content

17