Sophia (Conti) Kovatch

I’ve been building content-focused search strategies since 2018. From major national brands to tiny local businesses, I’ve overseen and executed every aspect of SEO approaches that get results. I bring my SEO background and audience-first approach to any project I do. I know how to write like people search, getting users right to the information they need, when they need it.

Most recently, I was ProPublica’s Audience Editor for SEO, where I used enterprise SEO tactics to help investigative journalists beat big brands like TurboTax and We Buy Ugly Houses in search results.