Tony Abraham

Content Strategist, Editor, Writer

Enthusiastic and versatile writer with years of experience working with publishers, startups and major brands.

My three primary areas of expertise are business news, marketing content and web management. As a reporter, I've covered healthcare policy and labor, tech startups and entrepreneurship, poverty and incarceration, philanthropy and venture capital. I've produced marketing content for small businesses in healthcare, hospitality and technology, including major brands like Red Bull and Comcast. I've also managed digital marketing and web design for clients in the restaurant, healthcare and design industries.
Categories
Content Types
Article, Ebook, Whitepaper, Website Copy, Blog Post, Email Newsletter, Product Description, Social Copy, Ad/Promotional Copy
More Information
Temple University, Bachelor of Arts in English Literature
Allentown, PA, USA|English
Publications
N/A

Digital Marketing Management

2
gabellinidesign.com
Ad/Promotional Copy
Gabellini Design | Interior Design Firm & Architectural Drafting

I'm currently building a digital presence for interior designer Christopher Gabellini, a local talent who had been running his business from a storefront. Our strategy moving forward will focus on compressing his years of experience and anecdotes into downloadable PDFs.

November 8th, 2019
thecreekpatiogrill.com
Website Copy
The Creek Patio Grill | Modern American Cuisine

I manage web design, menu design, advertising, analytics, content development and back of house technical operations for The Creek Patio Grill in Arizona.

November 1st, 2019

Highlights

8
lebtown.com
Website Copy
LebTown.com

I'm an associate editor at LebTown.com, a local news operation in Lebanon County.

October 15th, 2018
healthcaredive.com
Article
Consumers favor mobile health when complemented by office visits
June 6th, 2019
generocity.org
Article
What we’re really saying when we talk about social change

I asked local organizers to define "social change," a powerful concept that has been watered down and misunderstood by many who claim they want it.

September 9th, 2016
healthcaredive.com
Article
When ICE comes knocking, healthcare workers want to be prepared

I spoke with nurses and hospital staff across the country about the methods they've developed to protect undocumented patients and reported on the impact fear of deportation is having on the health of undocumented communities.

September 14th, 2018
generocity.org
Article
We’re asking the wrong questions when it comes to nonprofit executive wages

A deep dive into the disparity between CEO and worker salaries at many nonprofits.

January 22nd, 2018
technical.ly
Article
What other cities should learn from Philly’s failed municipal broadband effort

A look back at Philadelphia's failed public wifi program. It was the first of its kind, and until this story was published, the story of its collapse had remained somewhat mysterious.

March 4th, 2015

Ebooks + White Papers

3
technical.ly
Ebook
Beyond Recruiting

An ebook on shifts in talent acquisition strategies in tech, written by Brian James Kirk and copy-edited/updated by me.

February 9th, 2019
technical.ly
Ebook
Tomorrow Toolkit for Entrepreneurs

A collection of lessons learned by entrepreneurs in select cities. The ebook was sponsored by Comcast and composed of original and re-purposed reporting done by my fellow technology reporters and I.

April 25th, 2016

Product Marketing + Sponsored Campaigns

25
technical.ly
Blair County's new 'mountain town' brand is a draw for young folks
July 7th, 2017
technical.ly
Compete with the world's greatest coders for $100,000 in prizes at #OpenBracket
July 27th, 2017
technical.ly
Drexel students are turning product reviews into business strategies
February 6th, 2018
technical.ly
This Gulf War veteran wants to hire you at Comcast
December 29th, 2016
technical.ly
This 60-year-old small business adopted Salesforce. A 'titanic culture shift' followed
December 20th, 2017
openbracket.org
Ad/Promotional Copy
OpenBracket Delaware - Computer Code Championship

Developed brand voice for a fintech coding competition in Delaware, managed social media and assisted with communications between my team at Technically Media and our many partners.

October 20th, 2017
issuu.com
Article
Innovation in Banking

An overview of technological advances in banking and the ways in which financial institutions are introducing major new technologies to consumers.

January 11th, 2016
technical.ly
Internet, transit, natural gas, oh my: Rank Pa.'s infrastructure priorities
October 2nd, 2017
technical.ly
125 econ dev leaders in Pa. were polled on policy. Here's what they said
November 20th, 2017
technical.ly
These tech companies are hiring. Here's where to meet your potential new coworkers at #PTW17
May 1st, 2017
technical.ly
Article
Could this ‘dope’ collaboration have happened without Impact Hub?
May 4th, 2015
technical.ly
Widener debuts region's first robotics engineering degree for undergrads
October 13th, 2017
technical.ly
Article
Comcast quietly launched a network that could make Philly a 'smart cities' leader
June 1st, 2017
technical.ly
Article
Tell us how Pa. can make post-secondary education better
October 26th, 2017
technical.ly
Chamber of Commerce puts ‘Roadmap for Growth’ in front of mayoral candidates
January 22nd, 2015
technical.ly
How should we prioritize healthcare innovation in Pa.?
October 11th, 2017
technical.ly
Grow your small business with Salesforce at this Jan. 10 event
January 3rd, 2018
technical.ly
What Gov. Tom Wolf said about #GrowPA
January 29th, 2018
technical.ly
Grovara wants you to be in the export business
September 25th, 2017
technical.ly
PECO is siphoning pipeline workers from community colleges
August 7th, 2017
technical.ly
#GrowPA roundup: Here's what's happening across the state
November 13th, 2017
technical.ly
Could cadastral blockchains be the answer to Pa.'s economic woes?
December 11th, 2017
technical.ly
Get to know Linode, the new (big) kid in town
September 7th, 2017
technical.ly
What's working for local Pa. economies?
September 11th, 2017
technical.ly
How this Linode dev went from construction to tech
September 29th, 2017

Reporting: Healthcare, Technology, Policy, Funding

58
technical.ly
Old county, young workforce? Westmoreland is trying something new
June 7th, 2017
healthcaredive.com
Hospital lobby ramps up 'Medicare for all' opposition
February 8th, 2019
healthcaredive.com
Texas judge rules ACA unconstitutional
December 14th, 2018
hollywoodreporter.com
Article
'Behind the Candelabra' Tops Creative Arts Emmy Awards

Copy edited Creative Arts Emmy Awards coverage and produced the report for web backstage at the event.

September 15th, 2013
salzburgglobal.org
Article
Baltimore Rise Up

A story for Red Bull Amaphiko on the explosion of social entrepreneurship and organizing in Baltimore following the riots.

October 18th, 2016
salzburgglobal.org
Article
Tech Solutions for Social Change

An interview with Argentinian social entrepreneur María José Greloni for Red Bull Amaphiko on the five technologies that are changing social movements.

October 18th, 2016
lonermagazine.com
Article
Here’s a new definition for ‘social enterprise’

Differentiating between mission-driven businesses, charities, corporate responsibility programs and social enterprises.

September 29th, 2015
generocity.org
Camden youth and local civic hackers made these neat maps over the weekend
June 7th, 2016
technical.ly
Cloudnexa raised $4M last month
January 21st, 2015
technical.ly
SEPTA is rolling out real-time ETA data
January 27th, 2015
technical.ly
PipelineDeals raised $1M in Series A funding right before the new year
January 15th, 2015
technical.ly
Azavea’s Summer of Maps returns to offer nonprofits free mapping services
January 13th, 2015
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