Calistus Mbachu

Editor, Writer

Online Marketing Specialist/Content Writer

I am currently working as an Online Marketing Specialist, with years of experience engaging in web traffic generation and promoting product/service through content marketing. Due to the interest I have in writing, I created a blog section on my website for writing on the topics related to SEO techniques, content marketing and business opportunities in Africa topics. With my writing experience, I can produce content in both professional and conversational tones.
Content Types
Blog Post, Article
More Information
South Westphalia UAS, MA in International Management & Information Systems
Lapland UAS, Business Management
Berlin, Germany|English


Blog Post
How to Build High-Quality Backlinks

Are you thinking about building links to your website? Here are 7 methods you can use to build high-quality backlinks to increase your website relevance.

December 3rd, 2018
Blog Post
Tracking and Measuring Your SEO Performance

Are you just starting out your SEO campaign? See the 5 key elements you could track and measure to improve your web page ranking.

November 26th, 2018
Blog Post
What Is Image Optimisation for SEO?

If you are wondering what image optimisation means, get more information right here. You will also get to understand the importance of it on your site SEO techniques.

August 13th, 2018
Blog Post
7 Common SEO Mistakes A Small Business Should Avoid

Small businesses and start-ups often find themselves making some common SEO mistakes when working on their website for the first time. In this article, I describe some of the SEO mistakes you should avoid as a business owners.

August 6th, 2018
Blog Post
Creating A Customised SEO Dashboard for Your Clients

Separately collecting data from different platforms can be stressful. To relieve this stress learn the importance of putting your data in a customised dashboard and the vital elements to include for easy view.

July 23rd, 2018
Blog Post
Measuring and Revisiting Your Website SEO Strategies

If you are wondering how often you should measure or revisit your SEO strategies, get clarity on how long you should wait and what is necessary to do when reapplying strategies.

March 19th, 2018
Blog Post
Site Not Displaying on Search Engines

Is your site not displaying on search engine platforms? Find out how to fix 'site not indexed' problem and avoid any future errors or blocking.
Blog Post
Noindex, Nofollow and Disallow: What are They?

Want to find out the meaning of noindex, nofollow and disallow? Read this article to not only get the meanings, but also how they can be used correctly without blocking your site from search engine platforms

March 12th, 2018
Blog Post
Why Is My Site Not Ranking on Search Engines?

Do you wonder why your site is not ranking on search engines? You might have missed essential SEO techniques that could have boosted your ranking. If this is the case for you, check out this article for solutions to the most common factors that affect web page rankings.

March 9th, 2018
Blog Post
SEO Checklist and Strategies for Completely New Sites

Have you recently launched a new site and wonder how to apply SEO strategies? Well, wonder no more! Read these SEO checklist and strategies to get started.
Blog Post
Add Your Webite to Bing / Yahoo Webmaster in 5 Easy Steps

Learn how to add your website to Bing / Yahoo Webmaster Tools in 5 easy steps and get your web pages indexed faster for better search result ranking.

February 5th, 2018
Blog Post
How to Add A Website to Google Search Console (Webmaster)

Learn how to add your website to Google Search Console in 5 easy steps and get your web pages to rank quicker on search engine.

February 1st, 2018
Blog Post
Submitting A Sitemap to Google Search Console

Have you just launched a new website? You can submit a sitemap to Goolge Search Console taking these two easy steps and get your web pages to appear on search results faster.

January 30th, 2018


Blog Post
Online Marketing Ideas for Small Business

Have you recently launched an online business and want to get your target audience to reach out to you? Get the online marketing ideas for small business here.

March 4th, 2019
How to Start A Profitable Online Business with A Low Budget!

Want to get the step-by-step process of starting your own online business? Find out more in this eBook!
Blog Post
How to Block Referral Spam in Google Analytics

Are you tired of getting referral spam populating your Google Analytics? Check out this article to know how you can block the fake traffic from your Analytics tool.

November 3rd, 2018
Blog Post
7 Business Benefits of Digital Transformation

Have you ever wondered how digital transformation can benefit your business? In case you haven't, check out this article to know some of the benefits you can derive from digital business.

October 31st, 2018
Blog Post
How to Reduce Dependency on Third-Party Platforms

Building a community of customers on third-party platforms is a good idea. However, it comes with great risks. Delve in to understand how you can reduce dependency on third-party platforms.

September 3rd, 2018
Blog Post
The Importance of Conducting A Marketing Analysis

If you are searching for detailed information on how to conduct a marketing analysis, this article describes in details the importance of such analysis.

May 7th, 2018
Blog Post
How to Conduct A Market Analysis

Either you are starting a new business or making a review of an existing one, conducting a market analysis is the easiest way to understand what revolves around a specific market. This article describes the process of conducting a market analysis.

April 23rd, 2018
Blog Post
6 Methods of Data Collection

There are various methods of data collection. This article provides 6 most commonly used methods of collecting data for research purposes.

April 12th, 2018
Blog Post
Market Entry Strategy: Actionable and Unambiguous Steps

Are you seeking expansion of business operation abroad? Read this actionable and unambiguous steps to market entry for your business.

January 12th, 2018

Content Marketing

Blog Post
Online Marketing Channels: SEM & Content Marketing

This article provides concise understanding of what online marketing is, and explains the list of channels you can use to boost your web presence.

August 27th, 2018
Blog Post
Overcoming the Challenges of Blogging for Your Business

Are you a small business owner who is still struggling to impact your business through blogging? You can overcome the challenges and connect with your audience through blogging. Find out more in this article.

August 20th, 2018
Blog Post
Are You New to WordPress? Most Vital Things to Know

Are you contemplating about using WordPress Content Management System (CMS)? Get to know what you can do with WordPress and how important it may be for your business.

May 14th, 2018
Blog Post
Content Marketing Strategies for Small Businesses

Want to learn the simple steps to creating content marketing strategies that drive results? This article provides clear and actionable steps that can help your online presence fruitful through content creation.

March 27th, 2018
Blog Post
Content Marketer vs Copywriter: Who Should I Hire?

Are you finding it difficult to choose between a Content Marketer and a Copywriter for your project? Read this article and get to understand how to hire the right person in different scenarios.

February 26th, 2018
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